How to Do Well by Doing Good: Charity in Business
Businesses give millions of dollars to charity every year. Well, guess what? You can get a boost from charity in business, too. In fact, you can actually do well by doing good. Here’s how.
Read More The Way to Get the Most out of Every Lead
An online ad addressed to a specific segment of your market is a double-edged sword. While a targeted ad can positively influence the buying behavior of your audience, it can also cause the rest of the market to feel disconnected when they don’t see how the ad is relevant to them.
Read More 4 Steps to Reevaluate Your Business Strategy
It’s never the wrong time to de-clutter and simplify. Just as you should bring fresh air into a stuffy house, you can also breathe life into a company to achieve an improved state of success.
Read More 5 Biggest Mistakes to Avoid When Finding a Business to Own
Franchise Solutions offers some mistakes you’ll want to avoid when finding a business.
Read More 5 Ways to Create a Powerful Cohesive Team
In this article we will discuss the specific thought processes that a leader uses to transform a team from average to awesome—into one cohesive, highly motivated team who are willing to go the extra mile to meet objectives.
Read More How to Market with Your Prices
Pricing strategies will help your small businesses make more money. Nothing affects your profits more than the price you charge for your products. But in reality, pricing can be a challenging part of an overall marketing strategy
Read More Smaller B2B Companies Outdo Larger Ones on Content Marketing
Here’s a switch. Smaller businesses—those with 10-99 employees—are outdoing large companies with over 1,000 employees on content marketing strategy.
Read More The Small Business Social Media Cheat Sheet
If you’re just getting your toes wet with social media, then you’ve come to the right place. This Social Media Cheat Sheet provides an overview on setting up your profile and some basic lingo for six of the major social media platforms.
Read More Who Let Murphy Invent That Law, Anyway?
We all know Murphy’s Law: “Anything that can go wrong, will go wrong.” And in business, it’s true—especially in a new startup business.
Read More Customer Service Apology is Stronger with a Personal Touch
The personal touch can make all the difference. It is often unexpected, and always appreciated. You may not be able to drive to a customer’s office to personally apologize, but you can write a personal thank you note.
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