All over the world, businesses are sustaining financial losses due to cyber threats such as denial-of-service (DoS), phishing, malwares, eavesdropping, man-in-the-middle (MitM), SQL injection, and password attacks. These attacks are also compromising millions of individuals’ private information. For example, during the 2017 security breach on the family genealogy site MyHeritage, hackers accessed the email addresses […]
Vincent Sevilla
These 7 Social Media Mistakes Can Dramatically Hurt Your Sales
The social media landscape has allowed smaller brands to exponentially expand their reach. It’s given them much easier access to audiences and the ability to engage and connect like never before. But as with most marketing tools, it’s not a magical solution without its downside. Mistakes can happen, with the most glaring ones able to […]
12 Guaranteed Ways to Grow Your Business in 2019
There are a million things that an entrepreneur should be concerned about when it comes to running a business. And while having a solid business plan is a great start, ensuring that the business enjoys steady growth is a major consideration that entrepreneurs should continuously work on. More than making profits, the business should evolve […]
The Way to Get the Most out of Every Lead
An online ad addressed to a specific segment of your market is a double-edged sword. While a targeted ad can positively influence the buying behavior of your audience, it can also cause the rest of the market to feel disconnected when they don’t see how the ad is relevant to them.
Make Them Want More: 7 Tips to Retain Customers
Your customers are one of the main pillars of your business structure. You won’t be able to create a sustainable and profit-generating enterprise if you don’t have people who will buy and patronize your merchandise.
