Savannah Marie
Savannah Marie is a blogger and editor of her blog, Mixios. She is passionate about online marketing, business, social media and public relations. When she isn’t focused on the newest trending topic, she is writing, baking, reading and enjoying life!
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What You Need to Know About Pinterest Guided Search
This latest Pinterest update allows brands to become more specific with pins, rewarding them instead of penalizing them. To make the most of the new feature, consider including the following features.
How to Hire the Best Marketer for Your Business
A quality marketing team is often overlooked among new companies. Whether one calls it confidence or arrogance, many companies believe that their products or services are good enough to speak for themselves. That belief devalues the power of a good marketing team in the eyes of a company, which can be a terrible mistake with detrimental costs.
The Battle Between Search and Social
For years, search engines have been the primary way for consumers to find new businesses. Now, though, you can make a strong case that social media gains more than search engines in the amount of site traffic and referrals it brings.
Digital Marketers: Learn from the Mistakes of Others!
The digital marketing record books are filled with stories of brands that got it wrong, brands that accidently got it right and some that just missed the mark. While some mistakes lead to unexpected benefits, others have the potential to lead to the demise of brands and utter failure.
New Pinterest Marketing Tool Can Do Wonders for Your Brand
Trending sites such as Facebook, Twitter, LinkedIn, and Pinterest are the top sources for connecting with and holding onto potential customers. The tricky part, though, is to find marketing tactics that work on each of these unique platforms.
The Evolution of Marketers
We talk a lot about how marketing has evolved in the face of social media, automation and other macro-trends. What gets lost, though, is how marketers have to adapt so these changes don’t overwhelm them.
Benefits of an Accountant for Your Startup
While deciding against hiring a professional accountant saves money, people tend to be unaware of the many advantages that an accountant can provide to a start-up business. Below is a list of the benefits that come with hiring an accountant.
The Truth About Branding
While you probably already know it’s important to establish a brand, you may be making a common mistake by assuming branding and marketing are largely synonymous. In fact, marketing is a tool that helps establish your brand, and branding goes much deeper.
An Inside Look at Working at Apple
Jordan Price, a mobile designer at Apple, recently quit his job—a job many would dream of having. Well, perhaps not. In a blog post about why he quit, Price makes Apple seem like a pretty horrible work environment.
Create Copy That Sells
Having a great product is only half the battle when it comes to making a sale. You also need a convincing argument to your potential customer that yours is the best product available. You must sell the customer on your goods, and to do that you have to have great sales copy.
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