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Home / Archives for Hellen McAdams

Hellen McAdams

Hellen McAdams

Hellen McAdams

Hellen McAdams is the chief strategist at Marketee.rs. She loves a good digital marketing and business development strategy, and isn’t afraid to ask questions every day to keep up with the industry’s trends. If you have any comments or questions, shoot her a question at @hellen_mcadams.

Affiliate Marketing 101: How to Be an Affiliate

Apr 24, 2019 By Hellen McAdams

Everywhere you look entrepreneur “gurus” are claiming you can use affiliate marketing to make loads of cash online in just a few steps. Is all of this buzz around affiliate marketing worth the hype? In reality, yes. Affiliate marketing is a legitimate, effective way to make money online. However, it’s not as simple as it […]

Filed Under: Marketing Innovations Tagged With: Affiliate Marketing, Marketing, Passive Income

3 Keys to Safe, Efficient Materials Storage and Inventory Management

Jan 10, 2019 By Hellen McAdams

Improper storage of materials had deadly consequences for one worker when an explosion rocked a construction site off U.S. 280 in Harpersville, Alabama. Christopher Anderson of Mississippi was killed when he opened a storage container containing flammable materials while installing natural gas lines. Four other workers were injured, passing vehicles and a nearby road were […]

Filed Under: Risk Management Tagged With: Inventory, Safety, Storage

How to Monitor Employee Internet Use at Work

Jan 4, 2019 By Hellen McAdams

To ensure that your employees are productive, you have to find ways to minimize time wastage at work. Although monitoring internet usage might seem draconian, it will increase employee productivity. You could track the sites that your employees visit and block certain websites but this might not prevent wasted time. The Problem of Wasted Time […]

Filed Under: Operations Tagged With: Employees, Productivity, Time Management

5 Helpful Tips to Optimize Your Employee Schedule

Jul 10, 2018 By Hellen McAdams

An essential part of running any business is taking the time to schedule employees effectively. However, for many employers, the process is often disorganized, time consuming and in some cases, downright frustrating. Shift scheduling is often frustrating for your workers, too, since everyone wants a job with a flexible schedule. The good news is, there […]

Filed Under: Open Culture Tagged With: Employees, Schedule, Technology

5 Easy Ways to Green Your Shipping

Jun 12, 2018 By Hellen McAdams

Getting products from one place to another can be an arduous process that uses multiple modes of transportation. This presents challenges, not only when it comes to daily business operations but also when trying to instill socially responsible practices into your policies and procedures. With a heightened focus on environmental issues, many companies are looking […]

Filed Under: Green Initiatives Tagged With: Green Business, Shipping

Are You Really Ready to Launch Your Business?

May 18, 2018 By Hellen McAdams

Entrepreneurship presents unique difficulties that the 9-5 working crowd may never truly comprehend, sometimes even before the business is up and running. One of the challenges entrepreneurs face before starting a business is knowing the right moment to plug in the proverbial “open” sign and start welcoming customers. Some business owners prefer to wait until […]

Filed Under: Making Your Business Official Tagged With: Getting Started, Legal Issues, Setting Goals

Top 5 Ways to Communicate Better with Your Employees

May 4, 2018 By Hellen McAdams

Do you feel like the communication between you and your employees has been a little off lately? Out of all the challenges business owners are faced with, sometimes, team communication can be the most difficult. This is probably partly because effective communication doesn’t just happen at the snap of a finger. Effectively communicating with your […]

Filed Under: Communication Tagged With: Communication, Culture, Employees, Team

5 Instant Tips to Create Effective and Quality Surveys

Apr 3, 2018 By Hellen McAdams

Two basic questions always arise when running a small business. Is your product/service working? How can you improve? One of the best ways to improve is to speak to your customers and those who might one day become customers. A great way to do that is by building a survey and distributing it to the […]

Filed Under: Customer Service Tagged With: Customer Experience, Data, Surveys

Smart Home Innovations Pave the Way for IoT Business Opportunities

Mar 23, 2018 By Hellen McAdams

Technology is always innovating and it is now a bigger part of our lives than ever before. Most of us interact with a variety of different pieces of technology every day, whether it is our smart phones, our Google Home, or any other technology you might use or have in your life. However, not only […]

Filed Under: Hardware Tagged With: Apps, Internet of Things, Technology

What You Didn’t Know You Can Learn from Working in a Factory

Feb 2, 2018 By Hellen McAdams

The manufacturing industry’s evolution can be traced along the same lines as that of the tech industry. One of the most basic and common factors in the evolution cycle in both industries is the reduction of the human interface. From the manual manufacturing of yesteryears, the industry is making a shift towards digital manufacturing and […]

Filed Under: Personal Readiness Tagged With: Learning, Manufacturing, Team

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When work meetings become joyless time suckers, here’s advice for conversations designed to move things forward with clarity and context.

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