SmallBizClub

SmallBizClub.com is dedicated to providing small businesses and entrepreneurs the information and resources they need to start, run, and grow their businesses. The publication was founded by successful entrepreneur and NFL Hall of Fame QB Fran Tarkenton. We bring you the most insightful thinking from industry leaders, veteran business owners, and fellow entrepreneurs. Follow us on Facebook, Twitter, and LinkedIn.

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Consumer Psychology and eCommerce Checkouts

eCommerce has changed the way companies connect with customers and market goods. In the online world, shoppers form opinions, assess value, and make buying decisions without any first-hand experience of the items they are paying for.

What is HeartBleed and Why Your Small Business Should Be Concerned

HeartBleed is not the first nor the last of security bugs that cause havoc on the technology infrastructure of today. However, by adhering to the right security standards and best-practices, your small business can ensure that the impact due to such vulnerabilities are kept at a minimum.

Which Brands Rule Twitter?

A recent Simply Measured study revealed that 99% of brands are on Twitter. Although small businesses may have paved the way for Twitter marketing success, the world’s largest brands are adopting the platform as both a customer service and marketing tool at an increasing rate. Let’s take a look at which companies—big and small—have seen the most success with Twitter, with this infographic from WhoIsHostingThis.com.

Crunching the Numbers: How to Know if Your Business is Cost-Effective

It is no secret that funds are extremely limited in the first few years of a business. However, even when your business starts to boom, be sure to constantly analyze where the money is going and whether or not your expenditures are worth the asking price.

8 Productivity-Boosting Tips for Prioritizing Your Work Day, Part 2

In Part 1 of this series, we talked about four “productivity hacks” related to working smarter and approaching work in a more organized way—as well as embracing the strengths of technologies you use on the job. Here are four more pillars to productivity success.

What CRM Can Mean for Small Business

Many small businesses operate as if customer relationship management (CRM) simply means staying on good terms with your customers. Maybe a nice dinner or drinks occasionally. You know better than that.

Guide to Writing a Contract

The five steps to writing a contract are checking to see if there is an offer, accepting an offer, agreeing to the terms and conditions of the contract, putting it in writing, and printing, copying, and signing the contract.

8 Productivity-Boosting Tips for Prioritizing Your Work Day, Part 1

If you feel stuck, you may be able to get more revved up and accomplish more by pursuing some strategies to boost productivity and work smarter, not harder. Here are some essential ways to prioritize work, in order to move forward and break out of a rut.

Where Do Leaders Come From?

If you want to grow your business, you must grow your people. In the small and mid-sized companies that I work with, there is—not always, but more times than not—a sizable gap between the CEO and his or her direct reports. It’s not a skill gap. It’s a leadership gap.

How Big is Amazon.com?

From the number of markets it serves to the size of its inventory to the number of fulfillment centers, almost everything about Amazon.com is, well, big. Here’s the big deal on the world’s largest online retailer.