SmallBizClub
SmallBizClub.com is dedicated to providing small businesses and entrepreneurs the information and resources they need to start, run, and grow their businesses. The publication was founded by successful entrepreneur and NFL Hall of Fame QB Fran Tarkenton. We bring you the most insightful thinking from industry leaders, veteran business owners, and fellow entrepreneurs. Follow us on Facebook, Twitter, and LinkedIn.
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No Small Loss if Your Big Data is Not Working
It is now a well-known fact that big data analytics can do wonders for small businesses. This new technology can help you gain useful insights from your data and make the right decisions to improve various aspects of your business. However, big data will only be beneficial if you know how to use it properly.
Are You Retaining Your Top Employees?
As a small business owner, one of your main concerns is how to retain your top employees. You’ve spent months or even years grooming your employees to fulfill their highest potential. Now you can see the risk in having them leave, right when they provide the most value for your business.
3 Secrets of Companies That Have Made a Comeback
Big-shot companies throughout the world, at some point of their operating lifespan, have witnessed market risks or operating risks and failure. These companies have, however, managed to regain the trust back and rule the market as pioneers through their strong leadership, hard work and correct advertising strategy.
Cash Flow Surprises That Can Stall Your Business
A company is only as healthy as the cash flow it projects. There are a variety of reasons why the cash flow of a company might suffer. Unforeseen expenses, business expansion, natural disasters, or customer orders drying up at a specific time of the year can be just a few reasons that hamper this process.
Is Your Website a Security Time Bomb?
Wearing a helmet was optional in my state during my motorcycling years but I never had the guts to go helmet free. One mishap could have caused an ugly mess for me and for my dependents. So it is with your business and website security.
Why Social Media Won’t Save Your Startup
Social media isn’t just for people under 20 anymore. According to Mashable, over 80 percent of small to medium businesses use social platforms for commercial purposes.
Don’t Overlook the Importance of Text Marketing Privacy
With so many of your customers reaching for their smartphones to look up their favorite businesses and discover brands like yours, text marketing is a powerful tool for your small business, putting your brand name at their fingertips.
Customer Loyalty: The Cold Hard Facts
Why does customer loyalty matter? Customer loyalty can boost sales, improve staff morale (who wants to deal with complaints all day?), strengthen your brand and reduce the cost of a sale.
5 Effective Ways to Incorporate Education into any Content Marketing Strategy
Educating your potential customers is one of the most effective content marketing strategies out there. Many businesses shy away from educating their audiences, fearing that giving away free information will somehow result in a negative effect on their bottom lines. More often than not, quite the opposite is true.
What to Do When Your Cash Flow is Down to a Trickle
Cash is the lifeblood of a business. It needs to flow smoothly to keep the business in a healthy, growing state. And yet, cash flow problems are almost the norm, particularly with small businesses.