SmallBizClub

SmallBizClub.com is dedicated to providing small businesses and entrepreneurs the information and resources they need to start, run, and grow their businesses. The publication was founded by successful entrepreneur and NFL Hall of Fame QB Fran Tarkenton. We bring you the most insightful thinking from industry leaders, veteran business owners, and fellow entrepreneurs. Follow us on Facebook, Twitter, and LinkedIn.

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7 Branding Trends Your Small Business Shouldn’t Overlook in 2016

Over the past few years, we have seen some exciting new branding trends emerge and take hold. These trends are quickly becoming universal concepts that scores of people from around the world embrace. They have…

Cyber Shoplifting is Affecting Both Retailers and Consumers

There is a phenomenon sweeping through the ecommerce environment, and it’s negatively impacting everyone involved. Friendly fraud and illegitimate chargebacks have negative ramifications for consumers, merchants, financial institutions and card networks. The Good and the…

Common Cloud Migration Mistakes and How to Avoid Them

“The cloud” has become a vague buzzword. A lot of business owners aren’t exactly sure what the cloud is or how it works, which leads to mistakes being made when it comes time to migrate…

Improve Your Online Store Conversion Rate

Getting relevant traffic is the first and foremost step while building an eCommerce store. At the same time, working to get more conversions on the website is crucial for revenue growth. If people visit your…

5 Simple Ways to Build a Loyal and Engaged Staff

As a business owner, you’ve probably spent a lot of time developing a set of core values for your company. You may have also developed a mission statement to direct your enterprise toward bigger and…

10 Unbelievable Mobile Marketing Statistics

Mobile marketers need to stay in touch. Mobile strategies adapt, and industry decision makers should be capable of positively impacting consumers with great benefits. A surprising amount of statistics currently support the growing mobile marketing…

Running a Small Business: Cutting Past the Misconceptions

Thinking of starting a business? For many, becoming an entrepreneur represents the epitome of the American dream: freedom, independence and unlimited opportunity. It’s true: running your business can be incredibly rewarding. Though any veteran business…

4 Warning Signs That Your Small Business Needs an Accountant

Sooner or later, your business will need to take that all-important step from financial self-management to bringing in some expert help. Many business owners choose to do their own accounts for as long as possible,…

Does Credit Monitoring Truly Prevent Identity Theft? What You Need to Know

The problem of identity theft is a very real one. More than 10,000 identity fraud rings are estimated to be operating in the United States alone. Not surprisingly, identity theft has been the most dominant…

The Guide to Crafting the Perfect Subject Line

You can have the best offer of the year on your product email, but your customers will never know if they don’t open the email. When you knock on a prospect’s proverbial door, a good…