SmallBizClub
SmallBizClub.com is dedicated to providing small businesses and entrepreneurs the information and resources they need to start, run, and grow their businesses. The publication was founded by successful entrepreneur and NFL Hall of Fame QB Fran Tarkenton. We bring you the most insightful thinking from industry leaders, veteran business owners, and fellow entrepreneurs. Follow us on Facebook, Twitter, and LinkedIn.
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You Need Customer Feedback to Grow Your Business
The saying that “the customer is always right” has taken a different shape in the modern age. Today the customer is not only the king, but he or she is also the measure of all…
Selling Across the Sea: 4 Essential Steps for Effective Foreign Marketing
Before you enter into a foreign market, you need to do some careful research. Lots of businesses charge headlong into markets they don’t understand fully only be to be crushed by competitors that have more…
Don’t Ignore These 4 Goals in 2016
Now is the perfect time to evaluate your old goals from last year and see what needs to change, in order to bring fresh and new ideas into your business. While it may seem obvious,…
Don’t Make These 5 Common Inventory Mistakes
Believe it or not, inventory management is one of the most important things in the creation of your product. It is the movement of the inventory from raw materials to finished goods and from items…
The #1 Website Killer: Slow Loading Times
A small and growing business needs leads. Generating them can be done with a number of different strategies, but if someone reaches your website and waits too long for it to load, they’ll turn around…
Google Analytics Can Reveal Your Best Opportunities
Does your small business “sort of” use Google Analytics? Maybe you’re set up with an account, but unclear on how to unravel data from the vast amount of complexity? If so, you’re not alone. Google…
Set Specific Goals for Text Marketing
Mobile marketing continues to increase in strength and demand. This is partly due to the sizable market and partly because texting is engaging, effective and interactive. These statistics will show you exactly what the SMS…
Customize Events to Reflect Your Brand’s Personality
What is your brand’s personality? Are you formal, fun or just plain boring? Brand personality is a set of emotional and associative characteristics that are connected to your company name. Brand personality can differentiate your…
Understand the Subtle Signs of Employee Disgruntlement
As a manager, lack of engagement is one of the greatest telltale signs there’s a dissatisfied employee in your midst. Your management style may be a contributing factor or the triggers may be for reasons…
5 Fundamentals for Building a Successful Brand
In the eyes of your customers, your brand is who you are. Your brand is what people think of when they think of your company—it’s a mix of intangibles like feelings and perceptions along with…