Marketing a New Startup During a Pandemic: 4 Tips

The coronavirus pandemic has changed the world as we know it, affecting businesses all across the globe. However, while some companies may have struggled, others have prospered, utilising the pandemic to not only restructure their working model but also completely start afresh with a new, pandemic-proof set of thinking. Many people have even decided to…

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5 Questions to Qualify Advisors for Your New Venture

Every startup needs a couple of advisors with deep experience and connections in your business domain or financial skills to complement your technical focus. Advisors need to be mentors, looking ahead and directing you on key actions to take or avoid. Unfortunately, many prefer the role of critic, looking backward to highlight your mistakes. These…

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4 Basic Ways to Get Your Startup Funded

Thanks to the age of the internet, more people than ever before are beginning to discover new opportunities for bringing their entrepreneurial dreams to life. These days, you don’t necessarily need a huge amount of cash or a lot of investors to begin running your own company. With a little intuition and the right business…

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How to Get Ahead as a Startup Business

The ever-shifting landscape of business can be equal parts satisfying and unpredictable. For most businesses out there, success almost entirely depends upon experience in the field, but most startup owners do not have years of experience under their belt. It is the reason why so many businesses end up failing to achieve their goals, as…

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4 Steps You May Have Missed in Your Startup

Nowadays, it’s easier than ever to build a business. The internet is not only a resource for countless articles and how-to lists that can teach you all about running a new enterprise, but it can also function as a way to spread the word about your business or even do business. You can become a…

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12 Burning Questions to Ask Before Launching a Startup

Entrepreneurship is an essential thing we should be concerned about within this day and age—for us, our children, and grandchildren. Robots are taking over the majority of the jobs and careers many of us were brought up striving for. If you don’t have the inclination to start a business-post 2020, your financial future might be…

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14 Killer Advertising Tips for Startups

As a startup, you’re likely on a tight budget when it comes to advertising. Getting a business up and running is both an exciting and nerve-wracking time. You need to get the word out about who you are and what you have to offer, but the expenses seem almost mountainous at times. Fortunately, there are…

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8 Indications of an Entrepreneur Sought by Investors

An entrepreneur is literally “one who creates a new business.” The best new businesses are ones that have never been done before, so mastering creativity and recognizing creativity are key skills and mindsets. But how does one recognize and nurture creativity in a person or team? In researching this question, I reviewed a classic book…

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5 Most Important Illusions About Startups

Q: What are some illusions about start-ups?  A: here’s my list of the five most important illusions about startups The illusion of the idea. Few businesses have truly new ideas. Apple didn’t; Facebook didn’t; Google didn’t. They took an existing idea and did it better, or differently. Quite often the second or third entrant into…

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