Selling Against the Odds

Traveling salesmen used to get people to handle their merchandise so they could fully appreciate their unique qualities. Human nature being what it is, once a customer had the product in their hands, they were much less likely to give it back.
proven-strategies-for-boosting-sales-with-powerful-customer-testimonies

Proven Strategies for Boosting Sales with Powerful Customer Testimonies

Testimonials on your homepage and landing pages are perhaps the most magical elixir you have to turn prospects into customers. Keep a long list of good comments and consistently add to it.

Make Buying Easier!

As sales people, we want to make it easy for our customers to buy. We have endless amounts of data sheets, cases studies, presentations,...

Are Your Sales Suffering Due to These Common Faults?

If I make a mistake ­ even a big one, as I’m typing this article, I can simply select the text, delete it and...

8 Ways to Ensure Your Display Booths in Trade Shows are Effective

Small business owners know that trade shows are a great way to market your products and services. You meet a lot of people over...

15 Things Every Salesperson Needs to Know About Marketing

Marketing is a crucial part of the sales process. How will your potential customers know how amazing your products and services are if you don't...

Volume and Velocity—What’s Missing?

There’s a huge amount of discussion focusing on Volume And Velocity in sales. SaaS companies trying to build traction and subscriptions person by person,...

Thanks for Training Me Not to Answer My Phone!

I’ve stopped answering my phone—whether it’s my office, mobile, or home phone, I’ve stopped answering it unless: I recognize the phone number and it’s...

Analyze Your Product Line

Product analysis is key to maximizing your party plan sales and part of the Cash Flow Show training program. Between talking about party bookings, getting the scoop...

The Devil is in the Details

I suppose it's human nature not to look at details. If I look at the pace of business and life, the workloads each of us have, it's easy to gloss over things.

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