Essential Tips to Create a Successful Business Raffle

Raffle fundraisers can be very successful and relatively easy campaigns for businesses. Great for boosting publicity, attracting a bigger customer base and raising funds...

The Importance of Pipelines

I am the world's worst salesman, therefore, I must make it easy for people to buy. ~F. W. Woolworth An entrepreneur had developed a product,...

How to Keep Your Sales Team from Losing the Human Element

There's no shortage of methods to help maintain the human element that's so often lacking in an automated world. If we didn't remind ourselves to engage with our users on a human level, we'd lose touch with their wants and needs. And much like a pharmaceutical company, we need the feedback provided by human interaction.

Gift Cards: From Last Minute Gift to Best Seller

Once upon a time, you would buy a gift card as a present if you were short on gift ideas. It was generally a...

Water, Water Everywhere…

In the Rime Of The Ancient Mariner, Samuel Taylor Coleridge writes, “Water water everywhere Nor a drop to drink.” Sometimes, I think there is a sales version...

10 Secrets for Retail Small Business Owners to Boost Holiday Sales

Billions of dollars are spent during the busy holiday season. So, as a small business owner, how can you get in on the action...

15 Things Every Salesperson Needs to Know About Marketing

Marketing is a crucial part of the sales process. How will your potential customers know how amazing your products and services are if you don't...

80% of Our Revenue Comes From…

Data is powerful. We're all enamored with analytics and what they can tell us about our customers and our business. But data can also be very dangerous if we really don't understand it.

Learn How to Establish a Sense of Urgency

In any business, when you can establish a sense of urgency, people will be more proactive in working with you. When you can establish a sense of urgency in others, it will pay off in increased sales.

How Your Small Business Can Transform a Reluctant Buyer

You can't always turn a reluctant customer into a buyer. Your product simply isn't going to be right for everyone. But I think it's more important to understand the bigger picture and take an "organic" approach to turning the corner and closing the sale with a reluctant buyer, and it all starts with your self image.

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