Posts Tagged ‘Website’
Here’s Why You Need a Business AND a Personal Website
Some people believe that to advance your professional career, your digital footprint should portray your personal and work almost as though they were the same. Everyone knows the benefits of having a business website. However, for many entrepreneurs and businesspeople, the benefits of having a personal website as well are perhaps harder to justify. But…
Read MoreIncrease Conversion Rate with Great Landing Pages
The goal of advertising online is to increase conversion rates – a term which refers to the number of people who decided to visit the website and purchase the products and services. All forms of advertising are directed towards convincing potential customers to buy. Several factors affect the potential increase in conversion rate. One of…
Read MoreMake These 5 Small Changes & Watch Your Website Grow
Most businesses today have a website, and the fact is, you have to have a website if you want to be successful. Many businesses forgo a physical location entirely, instead electing to operate totally online from the beginning. Websites are so popular because of how easy they make work that would take humans hours. Here…
Read More5 things to do Now to Turn a Website Into a B2B Enterprise Sales Machine
There is a myth that web sites are difficult or unimportant when it comes to big ticket items or B2B sales, but that couldn’t be further from the truth. What do we know about the way that purchasing decisions are made within big organisations? Conventional wisdom would have us believe that decisions are made in…
Read MoreImpact of Visually Appealing Websites on Branding
The aesthetic impact of a website should be tailored to draw in visitors and convince them that the business that the site represents is reliable and reputable. This is clearly relevant from a branding perspective, although there are different tactics to consider and approaches to try out when it comes to designing the look and…
Read MoreHow Much Does a Website Cost: 2021 Price Estimates
Let’s discuss a question commonly asked by startups and seasoned business owners alike when getting a new website: how much does it cost to make a website? Some people assume websites are prohibitively expensive while others think they can be done in a few hours and for a couple of hundred dollars. Neither extreme is…
Read MoreWhy Do Visitors Leave My Website? Part 4
In our first article in this series on Conversion Rate Optimisation (CRO) we looked at how to approach CRO if you don’t have a lot of traffic flowing to your site. Then in our next article we took a bit of a detour to offer you some help in increasing traffic to your site. The…
Read More5 Essentials to Know Before Building a BigCommerce Website
Image by StartupStockPhotos from Pixabay If you’re thinking about building your own eCommerce website, you’re probably considering which platform you can use to do so. One of the most popular choices is BigCommerce, a platform that currently powers over 34,000 websites and is specifically designed for eCommerce websites. BigCommerce comes with amazing features that can…
Read MoreWhy Do Customers Leave My Website? Part 3
In our first article in this series on Conversion Rate Optimisation (CRO) we looked at how to approach CRO if you don’t have a lot of traffic flowing to your site. Then in our next article we took a bit of a detour to offer you some help in increasing traffic to your site. But…
Read More6 Marketing Ideas for Small Businesses
When of the most troubling issues that small business owners face is that they don’t have a large marketing budget. If you can’t promote your business, then you have no opportunity to compete no matter what industry and market you’re in. Just because you can’t spend millions of dollars on advertising the way the Fortune…
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