You can’t just sit back and wait for clients to come to you – especially if you’re a new business. You need to be proactive in order to get noticed and attract clients. Here Are Some Effective Ways To Grow Your Client Base Online: Use social media effectively Social media is a powerful tool that […]
Understanding Customers
5 New Rules For Getting Customers To Advocate For You
Have you noticed that more companies beg you to participate in their business today? It started with an email survey on your last stay at their hotel, but now includes requests for online product reviews, to social media input on the design of future products. They do it because engaged customers become loyal advocates and […]
8 Secrets to Swifter Business Growth
Pexels – CCO Licence When it comes to business there is never any one guaranteed path that you can follow to success, but you can vastly increase your chances of growing your company as quickly as possible by following these important startup tips… Hire the best employees It should almost go without saying that the […]
People, Not Products, Are the Key to Your Success
After two successful careers as a small business owner in both the Martial Arts/Fitness Industries and currently in the Financial Services Industries, I can say with a high degree of certainty that these two industries are far more similar than most may think. How can that be you ask? One industry gets the clients sweating, […]
How to Transform Unhappy Customers Into Fans
A dissatisfied customer is a liability. (We can all think of a situation where an unhappy customer turned into a risk for our business.) But what’s most interesting about these customers is that they can actually be turned into assets for your brand. All it takes is an intentional approach that pushes all of the […]
5 Easy Ways to Really Connect With Your Customers
Image by StartupStockPhotos from Pixabay Your customers are the backbone of your business. You and your team of employees exist because of them, your products are there for them, and that is why you need to strengthen your relationship with them. Still, many business owners make the mistake of reaching out to their customers only […]
6 Important Tips For Connecting With Your Customers
Finding ways to connect with customers will help you build your customer base and your relationships with your existing customers. You need to build trust with your customers and make sure your customer service and website are always available for customers to access. Here are six tips for connecting with your customers. 1. Refine Your […]
Is Sales the Most Important Department in an Organization?
A business has many departments that need to work together for it to succeed. It is difficult to rank the various departments by importance, but the sales department is one that no business can do without. To put it simply, if your company does not make any sales, it will fail. That is how important […]
Why Every Startup Needs To Select Customers Carefully
Most startups are happy to find any customer, and will hang on for dear life to every one. Only later do they realize that some of these cost more than they are worth, or lead into commitments they can’t sustain, but no business wants to violate the golden rule that every customer needs to be […]
Are You Engaging the Real Customers?
I was doing a series of deal reviews–not unlike most of the deal reviews I do. We were talking about the people involved in the buying process. What struck me in each discussion was how few people were being engaged at the customer — and that the right people weren’t being engaged, even by the […]