Stop Blaming Millennials for Destroying Big Brand Business!

It seems like millennials have become the mysterious group of individuals that other generations can’t seem to figure out. With their horn-rimmed glasses, need to bring back record players and a love for all things ‘90s, a time when most were still wearing diapers (and no we aren’t talking Zubaz), a majority of big brands…

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7 Pieces of Advice for Marketing Your SaaS Business

As an entrepreneur, we’ve all been there… You have a brand-new business that you are just waiting to start booming… But, you cannot figure out just how to market your business. As a new business owner, marketing is one of the biggest challenges you will face. You might bring skills and knowledge to the table…

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How to Use a Law Index

Economic trends probably aren’t the first thing on your mind when you wake up in the morning. In fact, you probably give little thought to economic trends ever unless you work in the financial sector. Unfortunately not paying attention to economic trends can be a bad move for you. If you own a business it…

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3 Franchise Growth Industries to Watch

As business men and women, we’re always on the hunt for the “next best thing.” But once we venture into the franchise world, we need to balance the necessity of a proven model without crossing the line into an outdated business plan. After all, no one would have wanted to buy into a Blockbuster franchise…

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7 Digital Marketing Trends That Are Transforming Business

The drivers of change are complex and interwoven in the world of digital marketing. The trends are not islands but together amplify and accelerate the way we market and grow our businesses. Mobile phones made social networks even more viral and powerful and their inbuilt cameras just added more content in what was already a…

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6 Surprising Retail Trends in 2017

Retail is a rapidly changing environment, both online and offline. Technological advancements and a shift towards omnichannel marketing strategies have impacted both environments. Many retail predictions were made at the beginning of 2017 and, as the year continues to unfold, opinions are divided because of the political and economic landscape. In the US, the effects…

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Leverage These Freelance Specialties

Upwork just published its list of the 20 fastest growing freelance categories or skills. Demand for each of these – via its system – has increased more than 100 percent over the last year. Some of these don’t concern the average small business owner (they can be very technical), but several of them do. Looking…

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5 Corporate Wellness Trends for 2017

Research suggests that health and wellness are closely correlated with overall employee productivity and job satisfaction. Corporate wellness programs have also been proven to have an impact on the bottom line. In fact, a recent study found that companies who employ a wellness strategy have cost savings of approximately $264 per employee. The same study…

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5 Effortless Ways Small Business Owners Can Thrive in 2017

Small business owners have it tough. With limited budgets and an inability to command the resources of corporate giants, they need to thrive in an increasingly competitive world. These tips are going to help you thrive over the coming twelve months. 1. Employ Locals for a More Established Team High turnover rates are deadly for…

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