When Hiring for Sales, Hire Smart to Grow Fast

Executive people meeting in airport waiting room

When hiring for sales roles, you’re entrusting someone else with the most critical function in your business. Let that sink in for a minute. Time and time again, clients come to me eager to expand and ready to outsource their sales because they feel uncomfortable with the process. They often say, “I hate selling; it…

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Why Veterans Make Great Hires

if-you-re-a-veteran-wanting-to-start-a-business--help-is-at-hand

Honoring members of the military means not only reflecting on their exemplary service, but also appreciating the talents and skills of veterans in the civilian workplace. Their discipline, communication skills, teamwork, and  problem-solving abilities are just some of the reasons why veterans make great hires, and especially for sales positions. Shining a light on how…

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Top 10 Strategies For Boosting Sales And Marketing Success

Young female sales support dispatcher working in office

In the ever-evolving competitive landscape, sales are the driving force behind every successful business enterprise. However, it’s easier said than done to devise strategies for boosting sales. And trust us, we have been there too. Sometimes, even the best strategies can’t work out if they are not properly executed. So, what if we told you…

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What to Know About Running an Ecommerce Business in 2024

an ecommerce owner excited to be shipping orders to their customers

If you’re thinking about starting an ecommerce business in 2024 or looking to spruce up your existing online store, you’re in the right place. The digital marketplace is constantly evolving, and staying ahead of the curve is crucial to success. We’ll walk you through the essentials of running an ecommerce business today, from understanding your…

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What is Objection Handling? Turning No Into Yes

business person on a call

Nowadays, consumers are faced with more choices and products than they could ever imagine before. To protect themselves and their wallets, consumers have inevitably developed a reflex for saying “no” more than “yes.” But as a salesperson, if you’re absolutely certain that the consumer would benefit from your product or service, how can you overcome…

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Got a Small Business? 5 Smart Ways to Increase Sales

Every small business depends on increasing its sales to drive revenue and support a healthy flow of cash. And your sales team is the best chance you have at growing your business and increase its profits. But some other parts of our business also play a significant role in increasing the sales. And regardless of…

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Should You Focus on Repeat Business or New Customers?

There is an age-old question in marketing of whether it is better to focus resources on existing or new customers. Ideally, you should invest your time and resources into both. However, the reality is that every organization must prioritize. So, you will need to ask and answer this question for your own business. The Value…

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4 Steps to Game the Sales Cycle During & After COVID-19

COVID-19 has disrupted all aspects of our society. The traditional approach to sales has been broken by stay at home orders, social distancing, and widespread uncertainty. Without clarity on when things will normalize we must adapt to grow. The days of primarily face-to-face sales interactions are over for the foreseeable future, so what are you…

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Going Beyond the “What” of Activity Metrics

Activity metrics are receiving lots of attention. Activity metrics can be very useful, at the same time, they can stimulate a lot of, well … wasted activity. Too often, we focus on the wrong things as we put activity metrics in place. We focus on the “what and how many,” for example, “You need to…

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