8 Keys to Entrepreneurs Who Can Make New Markets

The ultimate compliment that any entrepreneur can get is that they can “see around corners.” This is a statement that they are willing and able (and successful) at projecting market and technology turns, not just straight-line innovations. They have the courage to make bold decisions, often contrary to conventional market research.
Read More

3 Steps to Create a Local Communication Strategy

Becoming the friendly neighborhood national company requires business owners to create a niche communication strategy—one that joins the conversations already taking place in the community and provides clear solutions for the community members’ everyday challenges, needs and aspirations.
Read More

Dealing with Failure

In business, you have to constantly try new things, because most of the things you try won’t work. It doesn’t mean they weren’t worth the attempt; it just means that the small business world is impossible to predict. Because none of us know beforehand what will work, we have to try many things that fail in order to reach success.
Read More

10 Characteristics of Transformational Leaders

There are certain core characteristics the majority of leaders possess. However, there are also an additional set of characteristics that define transformational leaders—leaders that have the ability to make an impact on organizational growth.
Read More

Branding by Design

You can’t afford to forget about design. When you start out in business, you’re faced with a lot of things that you have to do, from products to legal requirements to accounting and on and on. One of the important tasks before you is design.
Read More

Information is Even More Critical

To deal with a constantly evolving environment, communication—both incoming and outgoing—is more important than ever. You need to be sure you are communicating to your customers and are taking in new information about the economy and your industry, all at breakneck speeds.
Read More