The Benefits of Crowdfunding

When you have a small business, it can be tough to raise the money you need to launch, expand, or promote your company. That’s one reason a lot of smart small business owners today are turning to the newest fundraising technique—crowdfunding.
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How to Measure the Potential of Your Startup Idea

When you’re solving your own problem or one that you feel is the pain point of a certain target audience, how do you know whether there is a large enough pool of people that face the same problems or challenges that you are trying to solve?
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8 Key Focus Elements Will Attract Startup Investors

One of the most common failures I see in startups is lack of focus. Unfocused entrepreneurs boast that their new technology will generate multiple disruptive products for consumers as well as enterprises around the world. Investors hear this as trying to do too many things with limited resources, meaning the startup will not shine at anything, and will not survive the competition.

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Insights from a Successful Solopreneur

This post is going to talk about the journey of a solopreneur, Bjorn Forsberg, who successfully launched a Shopify product, OrderlyPrint, while continuing his day job. There are some interesting lessons from his journey that contradict a lot of what you read about entrepreneurship.
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Invention: The Entrepreneurial Curse

Unfortunately, the death knell for many wide-eyed entrepreneurs is that they consider themselves inventors. More specifically, they confuse being inventive with being innovative. And when they do, they run out of cash, time and customers. In other words, they run out of business.
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5 Industries Set to Perform in All Economic Environments

Proven business models, forecasted revenue results and a myriad of financing options have become the attractive calling cards of a paradigm shift in thinking—one that rests squarely with self-reliance. We look to franchise concepts that perform well in any type of economy. Below is our All-Star list.
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Cash Is Time Is Cash

Here is a simple economic truth. Fixed overhead continues to eat into your cash month after month. It doesn’t differentiate facile, efficient businesses from slow, disorganized, quality-challenged ones.
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A Great Product Will Fail Unless You Price It Right

One of the toughest decisions for a startup is how to price their product or service. The alternatives range from giving it away for free, to pricing based on costs, to charging what the market will bear (premium pricing). The implications of the decision you make are huge, defining your brand image, your funding requirements, and your long-term business viability.
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