The number of mobile users surfing online is increasing exponentially. If the current trend continues, mobile users will soon be a majority online in just a few years. This is why it is critical that businesses optimize for mobile by converting their websites to responsive design.
Mobile marketing is quickly rising to the top as a necessary way to advertise your small business. More and more consumers are relying on their phones for staying connected, purchasing products and networking less on their computers.
Guess what? The world is in the middle of a mobile revolution. Now, more than ever before, consumers are using their tablets and mobile devices to shop online. In fact, the shift has been so rapid and monumental that it has spawned a totally new market for retailers.
Before we get ahead of ourselves, let’s start at the very beginning (It’s a very good place to start). The ABCs of marketing are turning to SoLoMo as the world increasingly turns to their mobile devices for more than a quick phone call.
As the world goes digital, brand websites are fast becoming the primary go-to source of information for prospects and consumers, supporting – and in some cases replacing – many key business functions of their bricks-and-mortar counterparts.
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