Instagram is one of the most popular social media platforms, boasting an active user base of over 1 billion. This platform is image-based, and this is why many brands are using it to promote their businesses. There are over 24 million registered businesses, and this has become a great platform for them because they can […]
The 7 Best Ways to Grow Your Instagram Audience In 2021
Want to grow your Instagram presence? Any business on Instagram knows that this is more than just a powerful platform for showing off product pictures. Instagram cultivates connections with your audience through visual impact, authentic content, and strategic aesthetics. With millions of competitors active every day, and an increasingly clever algorithm to deal with, learning how to […]
7 Data-Proven Insights for Top-Performing Instagram Content
Instagram marketing is more competitive than ever. This colorful platform has witnessed more than 1 billion users to date and more than half a billion active users on a monthly basis, as shown by Statista. Instagram stories are a hit among users. Did you know that around half a billion population post stories every day? These facts […]
How to Make Money on Instagram From Home
The unprecedented effects of the global COVID-19 pandemic can’t be understated. In the United States alone, the economy shrank by about 32% between the months of April and June as governments imposed lockdowns and multiple business sectors (including healthcare) cut back on spending to attempt to weather any challenges. Unfortunately, many establishments have had to cut […]
Instagram Automation: Is It Worth Trying?
If your business is on Instagram, you’ve probably considered trying Instagram automation. Depending on the size of your marketing and how much time and bandwidth you have to dedicate to Instagram, using some automation tools might be a good idea. If you want to do your research before you actually commit to it, though, we […]
7 Things to Consider Before Scheduling Instagram Posts
It’s been a while now since Instagram updated its API to allow for third party tools to be used to help schedule Instagram posts. Depending on how you use social media for business, you may or may not have explored this option. If you have, great! Share your experience in the comments below. If you […]
Don’t Ignore These Important Instagram Updates for Your Small Business
Instagram is more than just a platform for sharing cute photos and videos. It’s a social media platform, yes, but it has also become an important marketing tool for businesses of all sizes. Small businesses can’t afford to ignore social media altogether, especially if they offer products or services with a strong visual component. If […]
The Ultimate Guide to Facebook and Instagram Ads
What Types of Ads are Available on Facebook and Instagram? Need to know about every Facebook and Instagram ad type but you don’t have time to search and click through a million Facebook help articles? Well, you’re in luck, because we’re about to save you a TON of time. We’ve got all of our favorite […]
Local Business Guide to Boosted Instagram Posts
The Current State of Local Advertising A friend of mine flagged this to me: They were receiving ads on Instagram from local businesses from across the United States. We’re talking about someone who lives in North Carolina getting ads for a local news channel, who was actually promoting a small business, from Portland, Oregon. This is […]
5 Essential Ways Small Businesses Can Optimize their Instagram Strategy
With over a billion people using Instagram in 2020 and spending an average 53 minutes a day on the platform, Instagram is undeniably a launching board for businesses looking to reach a very wide and highly engaged audience. In a survey recently conducted, 83% of the respondents said that Instagram helped them discover new brands […]
