Posts Tagged ‘Infographics’
5 Fundamentals for Building a Successful Brand
In the eyes of your customers, your brand is who you are. Your brand is what people think of when they think of your company—it’s a mix of intangibles like feelings and perceptions along with concrete features like your logo or slogan. Branding is important because it does more than tell your customers why they…
Read MoreHow to Improve Your Customers’ Digital Brand Experience
Things are bad in the world of digital customer experience. In fact, it’s so bad that 42% of people would rather clean a toilet than contact customer service! Ouch. Even though the recent Aspect Consumer Experience Index focused on American consumers, its findings are pertinent to most businesses or organizations. Bottom line… it’s always about being…
Read MoreWhy Does Small Business Matter?
Today, the US is a hotbed of startups and small businesses. Even with the popularity of the Internet and multi-national corporations, small businesses are much more common and more likely to impact your life than industry giants. But what’s the fuss about small business, anyway? Chains are everywhere, and you can probably go months at…
Read MoreIs Your Website Losing You Customers? Here’s How to Fix It
If you’re running your own business, your website should be the hub of all of your marketing efforts. It should be pulling prospects in, and keeping them there long enough to convince them to become a customer, growing your business in the process. Unfortunately, for many businesses, this just isn’t the case. I can’t tell…
Read MoreThe Rise of Social Media in Online Retail
What impact has social media really had on online retailers? The following infographic highlights which social platforms are most effective for sales conversions and the social commerce options available on each. This is of particular value to any small business owner who wants to set up an e-commerce based retail business or wants to add…
Read MoreSocial Media Posting Times: A Guide for Small Business Bloggers
When it comes to a successful social media marketing strategy, exposure and reach are fundamental. If bloggers and small businesses aren’t posting their updates on the best days and times to reach potential customers, they are missing their target audience and their brand’s message is falling on deaf ears. To help businesses improve social sharing,…
Read MoreEverything You Need to Know About Call-to-Action Buttons
Are you getting a handful of visitors to your site, but having a hard time converting those visitors into leads? Maybe it’s time to revisit the structure of your call-to-action (CTA) buttons. Are they clear, concise, and relevant, or are you confusing the viewer by not providing a straightforward path? With 55% of visitors spending less…
Read MoreHow Small Business Owners Can Leverage Digital Public Relations for SEO
SEO has changed rapidly over the last few years, and in order for small businesses to increase visibility within search rankings, it has become extremely important to focus on building high quality backlinks from strong domains. The most likely way to acquire a backlink, which serves as a trust single to search engines that your…
Read MoreThe Entrepreneurial Lives of Millennials
Society has a love/hate relationship with Millennials right now. Especially when it comes to looking at them in the job market. Either you love to love them, or you love to hate them. There’s not much room in between these two schools of thought. That is unless you look at the facts about Millennials from…
Read More7 Productivity Hacks for Small Business Owners
Productivity is vital for the growth of any company. With a limited work force and budget constraints, it is essential for small business owners and managers to leverage the best out of their resources. Keeping that in mind, we have designed an infographic which illustrates 7 simple yet effective productivity hacks. Author: Jane Elliot is…
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