Posts Tagged ‘Facebook’
3 Examples of High Performing Facebook Ads That Drive Leads and Sales
Social media advertising is now a core skill that businesses need to master. It sits next to email marketing and content marketing as a core competency that the marketing team needs to have in their toolkit. The top social media channel that most digital marketers have as their “go to network” is Facebook. But Facebook…
Read MoreOne Simple Strategy Can Boost Facebook Video Shares 1055%
Video is the driving force on Facebook today and this is something every marketer needs to fully appreciate and leverage. I am sure many of you are embracing this fact and using video on Facebook as well as on your other online platforms – your website and various social media. An updated study by Quintly uncovered a mind-blowing…
Read MoreHow to Use Facebook’s New Job Post Tool to Staff Up Faster
Staffing up is tough right now. We’ve got the lowest unemployment in 10 years in the U.S., and record number of job openings. Basically, all the good employees have jobs. That makes hiring hard. How do you get people to apply for your jobs when they already have them, and probably aren’t even looking? Well,…
Read MoreThis is Why Facebook is Treating Us as Fools
Ever walked past a shop with people lining up? Wanted to choose a restaurant to grab a bite to eat? Empty is for losers and seeing evidence of popularity is vital in how we play the marketing game. It’s called social proof. And that is why renting a crowd can be useful. It is also one of the…
Read MoreThe Real Benefits of Facebook Live and How to Best Take Advantage of the Platform
Since its inception, Facebook Live has allowed anyone and everyone to broadcast videos of what they are doing or seeing in real time—from Michael Phelps showcasing his experience in Rio, to Kobe Bryant playing in his final NBA game, to the Emmys taking us behind the scenes. But this new phenomenon doesn’t stop at celebrities:…
Read More3 Best Social Media Platforms for Your Business
In the business world, there is a common perception that to increase your brand presence, you need to be active on every platform out there. This is extremely overwhelming for many businesses, particularly those without a social media coordinator, since posting fun and engaging content regularly can be very time-consuming. But being successful doesn’t necessarily…
Read MoreThe Ultimate Facebook Live Streaming Guide for Entrepreneurs
Video marketing is an expensive investment. If you want a video to attract tons of views, shares, likes and comments, you’ll have to make it perfect. Thanks to social media, however, video marketing can bring a good return on investment. Even Facebook live streaming, which doesn’t require an enormous budget, is viewed as a nice…
Read More7 Ways Facebook Keeps You Addicted (and How to Apply the Lessons to Your Own Products)
In 1972 the first app went live. It wasn’t designed for mobile and it was meant only for geeks and programmers. That invention was designed and built by Ray Tomlinson. Today that messaging app is used by 4.3 billion people and 269 billion messages are sent every 24 hours. You may have already guessed what that app is.…
Read MoreVideo Content: The Future of Social Media Marketing
In the digital marketing world, trends are constantly emerging. To stay competitive, brands need to stand out and adapt to evolving trends or else they risk falling behind and losing the interest of their target audiences. My recommendation? Expand your marketing beyond image ads by incorporating video content. The rise of paid video ads is one…
Read MoreHow Facebook Can Help You Grow Your Storefront
Looking to expand the reach of your digital storefront? Facebook’s a great way to connect with potential customers and get some sales! Social media may be one of the most powerful marketing tools in your arsenal—and if you use it effectively, it can bring more business to your storefront than any other medium. That’s something…
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