Why Facebook Should Be the Home Base for Your Brand

facebook views on a mobile device

In 2024 Facebook remains a powerhouse, shaping the way brands connect with their audience. With over 90 million small businesses on Facebook, this platform offers you unparalleled opportunities to engage, inform, and convert followers into loyal customers. About 45% of all internet users worldwide check social networks at least once a month to scout out products or services…

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iOS 14.5: What You Need to Know for Facebook

We knew this day would come. Important Updates We Didn’t Know Previously App Campaigns will be immediately impacted and will need to update to latest API With the increase of ‘opt-out’ users (limiting data availability) reporting within Facebook Ads Manager will be immediately impacted, including, but not limited to: Facebook will “model” 1-day click-through data…

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Was Libra Too Early for Its Time?

When the economy of the world is crumbling, new talents arise to save it from downfall. The arrival of blockchain technology was big news, being seen as the solution to all the headaches caused by government decisions. The history of cryptocurrency is very rich, even if it’s been around for just a little over a…

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The Ultimate Guide to Facebook and Instagram Ads

What Types of Ads are Available on Facebook and Instagram? Need to know about every Facebook and Instagram ad type but you don’t have time to search and click through a million Facebook help articles? Well, you’re in luck, because we’re about to save you a TON of time. We’ve got all of our favorite…

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A Fintech Guide to Social Learning

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With the coronavirus pandemic, every single person across the globe is being asked to stay home — luckily, we live in a digital age where mentorship and learning can occur online. Not to be confused with Wikipedia’s definition of social learning, the social learning we’re referring to takes a digital approach to learn from your network using online social…

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How to Target Your Audience on Social Media During Covid-19

Have you lost your customers due to COVID-19? Are you aware of social media techniques to target more audiences and convert them into customers? In this post, I’ll let you know what you can do to expand your circle of audiences to offset sales cuts. How does COVID-19 impact businesses? COVID-19 has caused significant financial…

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7 Essential Tips For Increasing Your Social Media Engagement

Anybody can get a social media account and start a Facebook or Instagram page. That part is easy. Merely having a presence on social media channels however isn’t enough. It isn’t going to get you sales. Having an engaging presence is what gets you sales. Increasing social media engagement is more than posting content or…

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Mark Zuckerberg Announces Facebook Small Business Grants Program

As the Covid-19 pandemic continues to take its toll on small businesses, SmallBizClub is as committed as ever to our mission of providing information and news that will support and help small business everywhere. To that end, following is a preliminary announcement from Mark Zuckerberg regarding Facebook’s Small Business Grants Program. Stay tuned for other…

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These Are the Accounting & Bookkeeping Facebook Groups You Should Know

You want to learn more about taking your practice online. You’re looking for tips on using cloud-based tools and decoding the ever-growing ecosystem of fintech applications. Or, maybe you just want to connect with your fellow humans — your accounting and bookkeeping peers. Even if you’re not a social butterfly or networking master, believe it…

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