This is one of those posts that starts with an apology or a disclaimer. I hesitated writing it, because what I am writing can be so easily misinterpreted, or I may be very naive/poorly informed. (I’m less worried about the latter, I know I need to learn) Diversity is important–it’s critical for our organizations. We […]
Diversity
How Diverse is Your Marketing Communications Program?
Western nations are growing more diverse than ever. And the definition of diversity has expanded and evolved as well. It now includes many factors including age, cultural background, disability, gender, linguistic differences, race, religion, sexual orientation, and socio-economic status. Here are the most recent U.S. data I uncovered: Age/Generation Gen-Z has overtaken Millennials by nearly […]
How to Make Your Marketing Efforts Disability-Inclusive
Businesses worldwide are in a perpetual struggle to find the best talent possible. Adjacent to this issue is the problem that nearly all job hunters with disabilities face: employers won’t see past their disability. In addition to being unethical, discriminating hiring practices are also just bad business. Surveys show that companies that do not discriminate […]
Workforce Diversity in Construction Improves Productivity and Profits
The construction business gets a bad rap for not being diverse enough. True, the sector may lag behind other industries, but construction companies are beginning to foster a more diverse and inclusive workforce—and earn the returns. The business case for diversity demonstrates that it boosts employee engagement, job satisfaction, and performance. In the 2018 report “Delivering through Diversity,” McKinsey finds that […]
How Companies Can Help the Disadvantaged and Enable Diversity in the Workplace
When it comes to Americans shopping habits, Millennials are changing the game. Instead of valuing a good price above all else, like their parent’s generation, millennials want to buy from companies that share their values. Businesses big and small can attract these customers by showing good corporate citizenship and working to better the standard of […]
5 Secrets of Creating a Great Business Team
My favorite five secrets of a great business team? This list came to me first as an answer to the question how do you build a great business team on Quora. These five points aren’t something from the business school curriculum. They come from the experience of actually doing it, recruiting a team and growing a business […]
6 Ways to Inspire Creativity in Your Office
To get something you’ve never had, you have to do something you’ve never done before. The same applies to the workplace and your team. The truth is, to spark creativity in a team, you have to be creative as a leader and think outside the box. You cannot expect your team to be innovative if you don’t […]
4 Reasons Why Women Entrepreneurs Have a Bright Future Ahead
Following President Trump’s inauguration, many people are still struggling to come to terms with the result. Where some businesswomen see new opportunities with a President from the world of business, others fear that doors may have been closed, and things may become tougher. Here then are four reasons to allay some of those fears and […]
How Hiring a Diverse Team Will Strengthen Your Company Culture
I’m a female CEO—apparently a rare breed these days. Even rarer perhaps is my leadership team, which is 50 percent women, and that of the 31 people on staff at my financial technologies startup, 50 percent are women. That said, my development team is all male, a fact my CTO and I are working hard to […]
Diversity is Key to Success in Social Media Recruitment
Half of the world is on social media sites like LinkedIn, Facebook or Twitter. More organizations are using social media to target and hire candidates. It can be one of the most valuable tools to find the right talent for the right designation for your small business to grow. So, if you think Social Media […]
