Posts Tagged ‘Design’
How to Design an Office Where People Want to Work
Every company has reason to reevaluate their office layout from time to time. From accommodating growth through office expansion to remodeling your space with the goal of increasing productivity, you hold the power to transform your work environment into a place that inspires and equips your team to be the best they can be. How…
Read MoreHow to Make and Use GIFs to Increase Twitter Engagement
Each social media platform has evolved to excel at sharing certain kinds of content and – despite its shortcomings – Twitter is one of the best platforms for sharing news about your business, your blog posts, and certain graphics, especially GIFs. GIFs (Graphics Interchange Format) are those animated mini-movie graphics that last just a second…
Read MoreThe Case for Lower Case: A Rebranding Conundrum
Ever wondered if having your brand name written in lower case on your logo is appropriate? Logo design can come with a few challenges when it comes to creativity. Often, companies are predisposed to certain design and strategy rules that are more on the traditional side. We recently faced this challenge when a client came to…
Read More12 Visual Principles for Everyday Design
Design is essential and affects so much of our work. But design is also expensive. And the tech world, social media, the web, and business are full of designs we do ourselves. Profile pages, presentations, for example. Turning to designers is a luxury that takes time and money. And I care about quality too, so this…
Read MoreSite Speed Versus Responsive Design
Is there a tradeoff between responsive design and site speed? People are using their mobile devises to search the internet more and more. Over half of all web searches are now conducted on a mobile devise and businesses haven taken notice. Most websites nowadays are built on a responsive design platform. Responsive design allows websites…
Read MoreSlatwall Panels and Your Shop Display Layout: What You Need to Know
As a small business owner, slatwall panels are an important part of your store layout design. The integration process is straightforward and in combination with other wall accessories, it ensures a more streamlined shop display. However, during the design stage, emphasis has to be placed on using the right paneling for your specific product types,…
Read MoreSmart Offices and the Death of the Cubicle
Technology experts are working to change how people work in and out of the office by changing how they interact with their physical space. Modern offices are being turned into smart offices with the skillful help of IT specialists. Intelligent surveillance systems built to prevent shady goings-on are also used to analyze employees’ productivity throughout…
Read MoreAre Millennials Killing the Modern Office?
There seems to be no shortage of things that Millennials are killing these days. From marriage to lunch, nothing is safe from the imagined wrath of Millennials. Although some deaths may wrongly be attributed to the generation that is coming to dominate the workforce, there can be no doubt that they will change the modern…
Read MoreB2B Branding Beyond Your Name or Logo
There is often a misconception that a “brand” is simply the logo, the color scheme, name, or font a business utilizes. Although branding got its humble origins from burned insignias on products back in the day to show ownership, branding has evolved by leaps and bounds. Contrary to its origin, brands are no longer just…
Read MoreDon’t Forget the Packaging
We seem to be in a marketing era that rewards straightforward, cut to the chase marketing and sales tactics. The recession taught us that consumers were leery of any hyperbole or inflated promises so marketers let the pendulum swing to the other extreme—stripped down copy that was information based, educational in nature and absolutely void…
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