Decorate Your Workspace with a Touch of History

Nine hours a day. Five days a week. Four weeks a month. This is the amount of time you probably spend in your office. Perhaps you’re used to seeing a room furnished with a black or gray computer chair, a plywood desk holding your computer, a metal pen holder, a trash bin, and dull fluorescent…

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Color Trends and Color of the Year 2016

For the first time ever, Pantone picked two complementary colors as its Color of the Year for 2016. Serenity (Pantone 15-3919) and Rose Quartz (Pantone 13-1520) play off each other to achieve balance in a world that seems perpetually divided in myriad ways. But what goes into the selection process, and how can you strike…

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5 Proven Digital Marketing Strategies for Small Businesses in 2016

As 2016 draws near, it sure feels like we are entering into a veritable golden age of digital marketing, at least for larger businesses. Article after article regales us with tales of the rise of corporate programmic ad buying, or how enterprise-level companies are using content marketing and rich media to produce a wellspring of…

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What is Growth-Driven Design?

With the ever-evolving world of marketing, businesses are spending an excessive amount of time and money on traditional website redesign, usually resulting in late launches and budgetary overruns. Traditional website redesigns can be unpredictable and receive little or no periodic updating and improvement which, more often than not, necessitates a further redesign as soon as one-to-two…

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7 Ways to Avoid Poor Website Performance

Today in business, the name of the game is customer service. If you keep your customer happy then chances are good that your business will be successful. Now obviously, in the digital age, a website is the primary way that customers relate to your brand and service, and in order to please your customer your…

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5 Ways to Keep People on Your Website

Getting visitors to your website is one thing, getting them to stay is something else. You can have a website full of great content, but if people don’t stay long enough to see it, it’s worthless. Obviously the longer you can keep people on your website, the greater chance you have to make money from…

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What’s the Right Color for Your Brand? The Facts.

With the right colors, a marking campaign can reach deep into the heart of consumers, eliciting emotional responses & making customers more receptive to your branding. According to Color Matters, 85% of consumers say color affects whether they buy a product or not. If you choose the right colors, it can pay serious dividends in the…

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Telco Cloud Computing Basics for Web Designers

Web designers already rely heavily on the latest apps and must be up to date with the most recent technology. Cloud computing systems are now a major part of this framework, whether you’re working on an independent blog or a complex ecommerce site for a major corporation. There are a number of cloud service applications,…

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