Posts Tagged ‘Design’
Responsive Web Design 101 for Small Business
In April of 2015, Google began implementation of its “mobile-friendly” search algorithm update, and soon thereafter revealed its mobile phone search volume now exceeds desktop/tablet search volume in the U.S., Japan and eight other countries. These incredibly important data points demonstrate how mobile Internet usage is changing the rules of the game for company websites.…
Read MoreIncrease Your Site’s Conversion Rate with UX and UI Optimization
Managing or increasing conversion rates is certainly a tricky game. Very often, designers and developers leave this task to the marketers who invest tons for a “social presence” and produce content that doesn’t give them the desired results sometimes. The problem with this approach is that we’re not contemplating first how we (the designers) could…
Read MoreDiscover How These Two Web Design Trends Can Boost Your Engagement
If you’ve ever wanted to say something like, “As far as I’m concerned all web designers can go to you know where!” it looks like your request has been granted. Okay, I’m not talking about what immediately popped into your mind when I wrote that opening with the reference to the “h-word.” I was actually referring to…
Read More4 Tips to Get Ready for a Hardware Hackathon
The word “hackathon” often evokes stereotypical images of geeks wired on Red Bull pulling an all-nighter in front of computers with a stack of pizza boxes behind them. For Adam Benzion, co-founder of Hackster, that isn’t the ideal hackathon. If anything, it alienates participation, although many people still believe it to be the reality. Hackster,…
Read MoreLeading with Empathy: Human-Centered Design and Engineering
Product design is a fundamentally compassionate act. After all, the best products come from designers who listen intently to the populations they serve and have empathy for the people who might use their product or service. Unfortunately, the world is not full of those products. Perhaps designers and engineers fall victim to not yet realizing…
Read MoreHow Large Wall Images Create Happier Employees
Employee happiness is one of the most important factors to develop in a small business, because happy employees stay at their jobs. The small business can shrink or grow, depending on how good its employees are at their jobs, and productivity is related to how happy they are in the workplace. A smart employer will…
Read MoreRebrand with Strategy Followed by Visuals
Let’s assume it’s time to rebrand your company. You came to this conclusion after realizing that sales are flat, the staff are tired and overall the business environment is challenged by a changing culture. What’s a brand to do? Now it’s time to do your homework. Rebranding involves 2 directions—a strategic and a visual solution.…
Read MoreHow to Become a Product Designer
Casey Kerrigan, MD, isn’t a product designer. And yet, that’s exactly what she is. What sounds like a contradiction isn’t at all. Rather, it’s the axiom of a new era in product design—an era in which anyone can leverage technology to turn expertise into ideas and ideas into inventions. Anyone can learn how to become…
Read MoreWhy Your Employees Hate Your Open Office Layout, Part I
The open office trend has reached dangerous levels. Nearly 70 percent of offices have open layouts that are characterized by areas with no partitions and cubicles with low or high partitions, according to the International Facility Management Association. However, open office workers are less satisfied with their surroundings, stress levels and productivity. Even the primary…
Read MoreSurefire Ways to Confuse Website Visitors
