How to Beat the Odds and Build Big Data Projects That Work

By now, there’s little doubt that small businesses must adopt data-driven strategies to thrive in the modern economy. That imperative has driven many to rush headlong into big data projects, only to see them devour scarce resources and deliver few measurable results. They’re not alone. According to one Gartner analyst, 85% of all big data…

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5 Keys to Relying on Intuition in Business Decisions

With all the progress in analytical tools and big data available, many people feel there is no place in business today for intuition and gut instincts. As an advisor to entrepreneurs for many years, I strongly disagree, and still see the value of at least combining intuition with logical analysis, as we face customers and…

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Everything You Do Adds or Reduces Company Value

Each decision you make to commit resources—your money or your use of corporate or personal time—affects the future value of your business. Minor decisions, such as replacing employees who have left the company or replacing equipment needing updating, are usually considered operational in nature, and unless the business is changing direction, not relevant to this test.…

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How to Use Analytics to Make Informed Decisions

In business, the better decisions that you make the more success you will have. That is why it is vital that you take the right approach. Using advanced analytics, you can improve your decision making and take your company to the next level. Here are the strategies and tactics you need to know: Your Market…

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You Are Watched, Mostly When Decisions Are Tough

If you have been in management or an entrepreneur long enough, you will have experienced the gray area of decision-making where ethics, the law, your needs and expediency all collide. This is the time when you are paid the big bucks, and when others aware of your plight will be watching most carefully. It is…

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Mentors, and Barbara Corcoran’s Surprising Tweet

While on Twitter recently this tweet appeared in my timeline by former real estate magnate, now “Shark” investor on ABC’s Shark Tank, Barbara Corcoran: “Mentors are over-rated. I’ve been a mentor to more than 70 businesses I’ve invested in on Shark Tank, and the most successful listen and then do what they please.” I retweeted along with…

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How to Be a Great Product Manager

There are good product managers, and then there are great product managers. What’s the difference? Both good and great product managers (PMs) are more than competent when it comes to the basics, but our research has shown that the top 1% of product manager goes beyond the basics and also do the following: Market Validation:…

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Any Advice Can Be Worthless, or Worse

Ever get bad advice? Sure. We all have in our past. Ever take that advice without question because the person giving it was an investor, a superior in rank, the chairperson of your board? I’ll bet you have at least one story of bad advice taken and being bitten as a result. As one illustration…

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How to Analyze Your Data for Decision-Making

The best type of data analysis takes data and turns it into value from actionable insights. But the road in between is by no means a straight path, and has several pit stops that can derail that end value. In my 1,389 hours of data analysis at Seer (that’s nearly 2 months straight – 14% there,…

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We Claim to Be Data-Driven, Yet We Ignore the Data

Recently, I heard someone say, “We claim to be data driven, yet we ignore the data.” Nothing could be more true of much of what I see in the practice of sales and marketing. We are surrounded by data about what drives sales and marketing effectiveness. Hundreds of market research reports, done by thoughtful researchers…

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