Posts Tagged ‘Data’
The Payoff from Audience Research
It’s no secret that we value our clients’ audiences here at Seer. We’ve been talking about ASIC for quite some time now. There are plenty of ways to learn about your audience. You can search through forums, read customer chat logs, look at site searches, and of course… talk to your customers! Forums, chat logs, and the other…
Read MoreYou and Your Customers Will Spend 5 Years on Social Media!
During your lifetimes, you and your customers will spend more time on social media than on eating, socializing, and grooming. Yikes! With the results of a new study by The Manifest, you can learn how your customers use social media so you can better engage them through social networking. The most important takeaway: Nearly everyone uses…
Read MoreWhat Should You Know About the Potential Risks of Online Shopping?
Although online shopping makes shopping easier without even setting foot outside the house, it’s also much more convenient for criminals to carry out their cheating antics. A large number of scammers and fraudsters lurk in the digital realm with the aim of luring people and getting their hands-on personal and sensitive information. Using various smart…
Read More3 Essential Security Measures to Secure Your Business Data
GDPR laws enacted by the European Union sent shockwaves across the business world. No one operating online was safe from their reach, no matter where they were based. The regulations brought in some chilling new consequences for failures to protect personal data. Yet, it wasn’t just GDPR that shook things up in 2018. A series…
Read MoreDrowning in Data: 4 Tips for Managing Metrics without Going Under
The problem with too much information is that you think you’re swimming when you’re drowning. A decade or two ago, one of the biggest challenges organizations faced was getting their hands on useful data in a timely fashion. Then, accessing business data on Monday morning that was current to Friday afternoon presented quite a predicament.…
Read MoreBig Data Can Yield Big Results for Small-Scale Businesses
The market for technology brings something new and useful every day. Technology brings joy not only for end users but also for businesses. Large-scale organizations use new trends of technology to improve their business operations and satisfy end users. It is a myth that only large or medium-scale businesses require technology. All sorts of businesses…
Read MoreDeveloping an On-Demand Home Rental App? Don’t Ignore These Vital Features
Nothing is sweeter than your home! No solace, accommodation or joy is equivalent to it. Everyone wants to have a fantasy home. But when property costs are soaring, people search for rentals, which can seem an overwhelming errand. Currently, different sorts of on-request applications have advanced out to market, such as Keyo and others. These…
Read More6 Reasons You Need to Become a Data Expert for Business Success
Researchers estimate that people absorb five-times the amount of information as our ancestors who lived 25 years ago, and people process as much information today as those in the 15th century absorbed during their entire lifetime. These days, big data experts help enterprises discover innovative solutions that lead to prosperity in a competitive marketplace. By…
Read MoreHow to Use Analytics to Make Informed Decisions
In business, the better decisions that you make the more success you will have. That is why it is vital that you take the right approach. Using advanced analytics, you can improve your decision making and take your company to the next level. Here are the strategies and tactics you need to know: Your Market…
Read MoreThe Great Debate: Defining What Online (Content) Engagement Is
The term “engagement” or “content engagement” is tossed around the blogosphere and in publisher circles around the world. Many of the stakeholders can’t agree on what really defines engagement. Is it a click, a conversion, a purchase, etc.? Ultimately, brands must decide what engagement means to them based off defined goals and strategies. However, some…
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