The Rewards of Analyzing Your Customer

A recent report published by the Aberdeen Group presents some interesting statistics regarding the value of customer analytics. The author of the report was Omer Minkara. The bottom line is the statistical improvement in performance that is consistently demonstrated by companies using customer analytics compared to those who do not is no longer questionable.
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Don’t Get Distracted by the Numbers

As sales professionals, we’re obsessed with the “numbers.” Where are we year to date, what’s the forecast, what’s the pipeline look like, what are the activity levels, how many qualified leads do we have, and on and on and on.
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Unlock Big Data for Your Small Business

Businesses are fueled by data, which is why the management and processing tools of Big Data are more important than ever. As a small business owner, Big Data can help get your digital world in order and your business running smoothly.
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Lots of Activity, But No Results!

Everyone I encounter is very busy. Virtually everyone I meet works long hours. Their schedules are filled with meetings, calls, all sorts of things. Many people seem to wear their “busyness” as a badge of honor.
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Best IT Solutions for 2014

Businesses that make connections between IT investments see an improvement in performance. Here are some technologies that you can get in order to help you not only solve small business problems, but also hopefully see an increase in revenue and productivity.
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