Posts Tagged ‘Customer Loyalty’
Do You Know Who Your Brand Cheerleaders Are?
Who are the people who say good things about your business or nonprofit organization? Do you know? “Fans” aren’t the same as customers. Further, not all “customers” are equally committed to a brand.
Read More 80% of Our Revenue Comes From…
Data is powerful. We’re all enamored with analytics and what they can tell us about our customers and our business. But data can also be very dangerous if we really don’t understand it.
Read More Effective Small Business Lending Advice for Coffee Shops
Because so many Americans drink multiple cups a day, people are reliant on coffee shops and cafes for their daily caffeine intake. Are you doing your best to serve them well so they’ll keep coming back?
Read More 5 Ways for Small Businesses to Expand on a Budget
Small businesses are hamstrung by limited funds, a handful of employees, and a limited capability to actually expand to reach new markets. Because of this, thinking of new, cheap alternatives to increase sales is crucial.
Read More How the Right Customer Service Can Boost Your Customer Following
While working to entice new customers is important, it is far less expensive to retain current ones. Great customer service is a sure-fire way to earn customer referrals, which will in turn go the extra mile towards building your commercial rep.
Read More Different Strokes for Different Customer Service Folks a Relationship Barrier?
If a brand is trying to attract loyal customers, how are they going to do that if customer service to customers who have not reached that point is less than “good?”
Read More If Customers Can Own Our Brand, They Can Also Own Our Business
Is a customer loyalty program really a loyalty program? Does the typical customer enrolled in the program feel some sort of connection beyond the rewards, points or discounts they receive?
Read More Tips to a Successful Outreach Strategy
It’s true that your best customers are regular buyers. However, customers have a shelf life, too. There’s only so much new revenue you can generate from old customers, so outreach has to be part of any marketing strategy.
Read More How to Make Your Customer’s First and Every Brand Experience Amazing
Every once in a while, I have a dynamite first brand experience as a consumer. And, it makes me think just how easy it is for any business or nonprofit to replicate. And, it doesn’t cost a dime!
Read More 6 eCommerce Tips for Small Businesses
Contrary to popular belief, a big budget is not required for successful eCommerce solutions. Several new tools have emerged that help small businesses sell their products online in an easy, non-invasive manner.
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