Posts Tagged ‘Advertising’
VIDEO: Picking the Right Business for Your Promotional Personality
Knowing your personality and promotional style is the key to choosing the right business. The better your business fits your promotional style, the more promotion you’ll want to do and the greater the chance that you’ll succeed.
Read More Mastering PPC: Tips and Tricks for Text Ads
As you head down the road that is ad copy creation, the first stop you want to make is text ads. Text ads are one of the most commonly used ad formats. These ads can be used both in the search and content networks. For this post we’ll be looking specifically at running text ads on Google.
Read More Turn “Broadcast” into “Engagement”
Although there is still a place for display advertising in this new world, increasingly small businesses are discovering that creating buzz and engaging their audiences through social media are more powerful and cost effective.
Read More Foursquare Advertising for Small Business
Foursquare, a social website and mobile application, is making noise in the business world with its new take on advertising. Offering business a new way of advertising to its over 35 million users, Foursquare ads might be a unique opportunity to attract your tech savvy clientele.
Read More The Importance of Ranking on Page 1 of the Search Engine Results
I keep hearing a lot of murmuring in the small business marketing community, talking about Google Adwords/PPC, and other forms of paid advertisement. The general consensus is that these are effective marketing techniques for small businesses, but in actuality, organic search results are where small businesses should be focusing your marketing efforts.
Read More 5 Changeable Signage Options for Seasonal Marketing
When it comes to commercial décor, adaptability is one of the most important traits to consider. It is crucial to be able to adjust your marketing materials to keep up with sales, seasons, and other time-sensitive events.
Read More Location-Based Targeting Can Boost Mobile ROI
We’ve heard it time and time again—”mobile is the future!” But, besides knowing that mobile is a rapidly burgeoning sector of the digital marketing world, many brands and publishers don’t know how to tap into its huge growth potential.
Read More Competing for Mindshare or Meaningshare
Mindshare is top of mind (so to speak) in most marketing and sales conversations. How do we capture the hearts, minds and imaginations of customers? It seems, however, we are talking about the wrong thing.
Read More What To Do If You Are Rejected by Adsense
My friend Oliver recently launched airlene.com, a forum for the travel industry. The site is growing very fast with thousands of members joining every month, however, when Oliver recently applied to run Adsense on his site, he was rejected.
Read More How to Increase Your Revenues from the Comfort of Your Own Desktop
The amount of business generated directly from the web is astounding, and entrepreneurs need not leave the comfort of their internet browser to grow their business. Here are a few tips for increasing revenues on the web.
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