• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer
  • Submissions
  • About Us
  • Contact Us
  • Jan 29, 2023
  • Startup
    • Creating a Plan
    • Funding a Startup
    • Franchise Center
    • Getting Your Office Ready
    • Making Your Business Official
    • Marketing Your New Business
    • Personal Readiness
  • Run & Grow
    • Customer Service
    • Human Resources
    • Innovation
    • Legal
    • Operations
    • Risk Management
  • Leadership
    • Best Practices
    • Communication
    • Green Initiatives
    • Open Culture
    • Strategic Planning
    • People Skills
  • Sales & Marketing
    • Advertising and Lead Generation
    • Marketing Innovations
    • Marketing Plans
    • Online Marketing
    • Relationships
    • Sales Activities
  • Finance
    • Budgeting and Personal Finance
    • Payments and Collections
    • Tax and Accounting
    • Pricing Strategy
    • Working with Investors
    • Working with Lenders
  • Tech
    • eCommerce
    • Hardware
    • Software
    • Security
    • Tech Reviews
    • Telecom
  • Shop

SmallBizClub

Helping You Succeed

taxbandits banner
Home / Sales and Marketing / Online Marketing / Is Automating Your Social Media in Your Business Plans?
Is Automating Your Social Media in Your Business Plans?

Is Automating Your Social Media in Your Business Plans?

1939 Views

Oct 27, 2014 By SmallBizClub

Social media is becoming one of the greatest marketing tools out there, especially for small businesses. Between Facebook, Twitter, LinkedIn, Google+ and YouTube, you can reach and advertise to billions of people on any given day with just the click of a button. Small business owners no longer have to solely rely on traditional forms of advertising (such as print media and television) and can now work at growing their business themselves.

 
Automation Can Save You Valuable Time
 
Social media, though, can be time consuming. Whether you’re Tweeting regularly or just scrolling through your Facebook newsfeed, it’s easy to get distracted and lose track of time. That’s where automation comes in. Now, you can automate your social media platforms for your business so you don’t need to spend hours and hours each day promoting your company.
 
So, how exactly do you automate your social media accounts? Well, it’s easier than it seems. The article “3 Great tools to automate your social media” recommends using software such as Hootsuite, Post Planner or Social Oomph. Hootsuite, for example, allows you to manage all of your social media platforms from one main page, also known as a dashboard. 
 
This simplifies your “to-do” list immensely by allowing you to only manage one platform instead of each individual social media platform. Social Oomph is similar to Hootsuite but has a few added features, as well. 
 
And if you love Facebook, Post Planner is something worth looking in to as it was designed specifically for that social platform. All three automation tools have a free version (or at least a free trial version) and a paid professional version. This is definitely something worth looking into if you’re trying to grow your brand and gain new customers.
 
Do It Yourself
 
You can also automate your accounts on your own, but it takes significantly more time than if you were to use software to do it for you. You can schedule Facebook posts and Tweets to go live when you’re sleeping, which means your business can be getting more leads and building a bigger brand while you’re snoring away.
 
Since everything can be automated, small business owners often wonder if there’s anything you shouldn’t automate. One thing you never want to automate is “thank you” notes.
 
While that may seem like the easy way to go, it’s always best to send a personalized thank you note to help solidify the relationship with the customer. Little touches like that can make or break your small business.
 
Since many automation systems are free, it’s worth giving it a shot. If you decide you prefer the hands-on approach and you don’t like automating your Tweets and posts, you can always go back to doing it yourself. You may find, though, that automation systems can really save you time so you can focus your energy on other aspects of your small business and let your social media platforms focus on growing your business.
 
Author: Sarah Brooks is a freelance writer living in Charlotte, NC. She writes on a variety of topics including personal finance, small businesses and social media.

Filed Under: Online Marketing Tagged With: Facebook, Sarah Brooks, Social Media, Social Media Marketing, Twitter

SmallBizClub

SmallBizClub

SmallBizClub.com is dedicated to providing small businesses and entrepreneurs the information and resources they need to start, run, and grow their businesses. The publication was founded by successful entrepreneur and NFL Hall of Fame QB Fran Tarkenton. We bring you the most insightful thinking from industry leaders, veteran business owners, and fellow entrepreneurs. That means guides to the complex worlds of financing and technology. It means business owners sharing their personal stories—both successes and failures— through articles, video, and most important, answers to your small business questions. Follow us on Facebook, Twitter, and LinkedIn

Related Posts

  • 5 Tricks to Find Yourself on Social Media
  • Social Media is Key to Small Business Advertising
  • setting-up-a-social-employee-marketing-strategy4 Killing Social Media Trends to Watch Out For In 2022

Primary Sidebar

Random

How to Decorate Your Email Signature in Gmail

Jan 27, 2023 By SmallBizClub

6 Ways To Optimize Work Schedules of Your Team Members

Jan 27, 2023 By SmallBizClub

Is Local SEO Worthwhile for Small Businesses?

Jan 26, 2023 By Annie Button

b2b-marketing-must-become-more-humanly-relevant

Building A Winning B2B Sales Enablement Strategy In 2023

Jan 25, 2023 By Michael Dunlop

employers-face-stiff-affordable-health-care-act-excise-taxes

5 Simple Tips Employers and Insurance Providers Need for 2023 ACA Reporting

Jan 25, 2023 By Stephanie Glanville

Footer

About Us

Small Biz Club is the premier destination for small business owners and entrepreneurs. To succeed in business, you have to constantly learn about new things, evaluate what you’re doing, and look for ways to improve—that’s what we’re here to help you do.

  • Facebook
  • LinkedIn
  • RSS
  • Twitter

Copyright © 2023 by Tarkenton Institute, Inc. All Rights Reserved | Terms | Privacy