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Why You Need to Dive Deep into Duende

I just spent three days in a hotel on a lake in Georgia, in a room filled with creative people, art, inspiration and poetry. I was at Patti Digh’s first annual Design Your Life Camp.

5 Biggest Mistakes to Avoid When Finding a Business to Own

Franchise Solutions offers some mistakes you’ll want to avoid when finding a business.

Boots to Business: New SBA Entrepreneur Program for Vets

Last year the Department of Defense launched a revamped transition assistance program for Veterans. “Transition Goals Plans Success,” known simply as Transition GPS, replaces the 20-year-old Transition Assistance Program, or TAP.

Value Proposition: Differentiate Your Product

Before you can begin writing a value proposition, you must determine what exactly sets you apart from your competition. This is important, as many of your competitors will have the same or a similar customer base, and offer very similar products.

Franchising and the Government Shutdown

Will your franchise business plan be affected by the government shutdown? It’s possible.

Essential Steps to Launch a Startup, Part 2

Once you’ve identified your product and your market, you can begin building your official business plan. Your business plan is where you outline all of the specific steps you will take as you launch a startup business.

Score High with the MVP Advantage

“The minimum viable product is that version of a new product which allows a team to collect the maximum amount of validated learning about customers with the least effort.”

Don’t Neglect Your Offline Marketing

As business owners, we have to consider all marketing strategies that can earn us new business in creative ways. Far too often, business owners will stick to old methods that may be dying, or throw money at new channels that they don’t fully understand.

5 Typical Business Mistakes to Avoid

I jumped into the world of entrepreneurship a few years back, and it’s certainly been an interesting ride. Don’t let anyone fool you—business ownership requires a lot of hard work. No matter what you do, you’re going to make mistakes in the beginning. However, once you get all the wrinkles ironed out, the benefits of self-employment are numerous.

Why Buy a Franchise Instead of Starting Something Yourself?

If you are reading this, you are thinking of jumping off the treadmill and going it alone. Congratulations! For me, starting a business was the best career decision I ever made. The second best career decision was buying a franchise. Is a franchise right for you, though? That depends.

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