Online Marketing
I Got a Negative Google Review: Now What?
As a search marketer, one of the most important jobs I have is making sure clients have a positive Google review profile. This not only ensures better ranking power, especially for local businesses, but it’s…
3 Ways to Boost Social Media Presence
Social media is the great new marketing landscape. In fact, if you don’t have a social media presence yet, you’re setting yourself up for failure. Studies have shown that 84% of Millennial consumers check out…
5 Ways to Thank Your Customers with Autoresponders
Cha-Ching! You’ve made a sale and now you have a customer. But until you get him or her to come back and buy again, it’s just a one-off transaction. To win repeat business and build…
5 Easy Ways YouTube Videos Can Keep You Out of Trouble
The beautiful part about the Web is how convenient it has made the purchasing process for your business. Unfortunately, that is also where the nightmares can begin. If you understand the power of YouTube that…
Social Media and Small Business: What You Need to Know
The time when social media was to be considered as “something for the youngsters” has passed. Today popular social platforms like Facebook, Twitter, Instagram, and the like, have become marketing giants. Over 2/3 of internet…
How to Beat the Demand for Longer Blog Content
If your business or organization has a blog, then you’ll want to know what your readers want: LONGER CONTENT! The annual Orbit Media Studios survey of 1055 bloggers demonstrates that the longer your blog post is, the…
Social Media Magic: How to Build a Powerful Marketing Campaign
The ultimate goal of developing a social media marketing campaign should be to connect with prospective and existing customers on a personal level. To this effect, business owners and brand managers should aim for positive…
Small Business YouTube Strategies
In 2016, it’s important for brands to leverage social media channels to effectively drive organic traffic to their website or to generate brand awareness. As the popularity of online video services continues to increase, low-cost…
Validation: The Most Important Piece of Content Creation You’re Missing
Whether you’re creating your next ebook, infographic, webinar or blog post, coming up with new topics to write about is a tedious and often tiresome feeling we’re all too familiar with. Going a step further…
Things to Check Every Month in Google Analytics
As a small business, you will naturally be working harder to keep on top of competition. You want to have a strategy based on current statistical analysis to drive the productivity and expansion of your…
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