Online Marketing
Choosing the Right Domain for Your Business: Things You Should Do
Choosing the right name for your business is very important. It practically defines who you are and what your brand is about. It’s not impossible to change a name, but if you’ve built a brand…
Do Local Businesses Still Need a Website?
Does your website still serve a purpose? Google’s primary objective is to answer people’s questions as quickly and as accurately as possible. Years ago, if you searched for a product or service, you would have…
5 Online Marketing Strategies Your Business Needs to Know
We spend hours every day online, and every business today should know that they need to develop an online marketing strategy. Some smaller businesses which do not have an online storefront or much of a…
10 Types of Visual Content On Instagram That Get Shared Like Crazy
Our attention spans are diminishing. We crave short, sharp bits of content that we can consume in a heartbeat without much thinking or effort. It’s no surprise then that visual content is 40 times more likely to…
How to Give Searchers What They Need, Not Just Linkbait
So often we can get caught up in building out huge resources. Top 200 Stores Offering Student Discounts or 38 Products With Lifetime Warranties can be eye catching and attract a few links, but do…
11 of the Best Social Media Management and Reporting Tools to Consider
It’s quite common for me to be asked which social media management and reporting tools I recommend outside the two or three everyone knows, but it’s not always easy to remember ten or more tools…
Why Your Small Business Needs a Country-Related Domain Name
One of the most difficult decisions business owners face when constructing a website is the choice of domain name. This is intricately tied to your brand, so it’s imperative you get in right from the…
5 Minute Local SEO Strategies
SEO is often regarded as a mysterious dark art. Constantly evolving it can be confusing if not downright off-putting to your average small business owner. Local SEO has many similarities to traditional SEO, but thanks to the…
Social Media Marketing: DIY vs. Hiring a Social Media Company
Social media marketing has become an essential part of growing a business in today’s technologically adept world. There are so many people on social media these days, it makes a lot of sense to take…
Be Findable
Whether you’ve had a website for a couple decades or a couple weeks – you built it so prospects could learn more about you, customers could communicate with you and potential employees could find you…
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