The difference between givers who climb the success ladder and those who struggle comes in who they do their giving to. The most successful givers are strategic when they give: they will give generously to fellow givers as well as to takers, but they will be very cautious about giving to takers.
It’s not about you. That’s the secret that every person needs to learn in business—it’s not about you. It’s about helping others, about putting what other people need ahead of what you want. The secret to business is providing value to your customers, not looking for ways to make money for yourself.