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How to Hear the Customer Out in Three Easy Steps
There are some customers that just want to be heard. We all know the type—they aren’t so much upset with your company as they just want your company to hear them out. In fact, these types of customers are typically easier to handle than customers who are truly upset at your company.
Don’t Undervalue Customer Retention
Most of us know that keeping customers is important to the success of our businesses or nonprofits. Yet, there’s still an over-weighted emphasis on customer acquisition even though it costs more.
Social Customer Service Equals Positive Experiences
I recently had the privilege of working with an amazing, customer-focused operation. Hy-Vee, a Midwest grocery store chain, impressed me, as I’m sure they impress their customers, with their amazing service delivered by dedicated employees.
QoS: Quality of Service
In the old days of land lines, telecommunications providers were very concerned about QoS. Broadly, that meant crystal clear calls, connected 100% of the time and never dropped.
Start a Conversation with Your Customer?
Start a conversation with your customer? I know, it’s crazy talk. Why in the world would you want to talk to the very people who choose to do business with you?
Surprise: Men and Women are Different
Loyalty programs that include both men and women must consider the way that men and women view loyalty. Even though many companies see the marketplace from a unisex perspective, genetics and chemistry demonstrate that differences do exist between sexes.
The “Drop Dead” Question for a Customer Survey
Sean Ellis, the marketing guru behind DropBox and other successes, advises clients that, “The most important question on a survey is, ‘How would you feel if you could no longer use this product?'”
Respect Your Customers’ Time: Resolve Complaints Quickly
Did you ever stop to think about how much time people spend on the phone making calls to complain about bad customer service?
Top 10 Benefits of Providing Exceptional Nonprofit Customer Service
Nonprofit customer service. What’s that? Well, the same as it is in the business world, except that most nonprofit “customers” represent stakeholders like donors, volunteers, members, and clients.
How to Manage Poor Customer Feedback
In this digital age, virtually every company receives customer feedback online. It takes just a few clicks for potential customers to find a wealth of information from your client base about your company.
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