3 Signs It Is Time to Grow

Growth is a funny thing. Too much too fast is not good, but not growing when the time is right is not a smart move either. Growth usually requires money on the front end, but the investment can be well worth it if the timing is right. How do you now? Here are three signs…

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Increase Your Site’s Conversion Rate with UX and UI Optimization

Managing or increasing conversion rates is certainly a tricky game. Very often, designers and developers leave this task to the marketers who invest tons for a “social presence” and produce content that doesn’t give them the desired results sometimes. The problem with this approach is that we’re not contemplating first how we (the designers) could…

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How to Make Your Sales Team More Productive, Part 1

Increasing competition in the retail market, both offline and online, makes it necessary for small business enterprises to enhance both the productivity and efficiency of their sales team. The following tips can help to make your sales team productive and enhance their performance. Set SMART goals At the beginning of the month, set up goals…

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Creating Posts on Social Media: The Ultimate Guide

When it comes to creating posts on social media, there is no one size fits all solution. Every social network is different, comes with a different set of rules & a different set of expectations. If you’re looking for tips to creating a killer social media post, the guys at MyCleverAgency have put together this invaluable infographic,…

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How to Make Your First Year of Business Ownership Profitable

After working with your local FranNet consultant, you found the perfect business for your personal goals at last. Yet, while you have come a long way, there are still many obstacles to overcome ahead. It’s time to prepare for getting over the biggest hurdle of your new chapter: the first year. Hot Off The Press:…

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What is a Predictive Lead Score?

Not all leads are created equal; some leads are ready to make a purchase while others need a bit more nurturing. A good marketing strategy accounts for where a lead is on the buyer’s journey before designating a corresponding interaction from either sales or marketing. Implementing lead scoring allows us to do just this. Nifty, right?…

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How to Reduce Shopping Cart Abandonment

Shopping cart abandonment is one of the challenges faced by businesses, with the average rate of abandonment edging close to 70%. Small businesses, in particular, can be heavily impacted by loss of sales through cart abandonment. This infographic serves to highlight some of the major factors that can lead to shopping cart abandonment and how…

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What Stops Customers from Buying?

No sale is really complete until the product is worn out, and the customer is satisfied. ~L.L. Bean The key to running any business is having customers who want to buy your goods. Convincing a customer they not only want your goods but need them is critical to the sales process. In order to create…

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