Designing a Customer Experience That Drives Results
Good customer service is not good enough. Everyone boasts good customer service, but everyone doesn’t deliver memorable and targeted customer experiences. In my experience as a leadership change consultant, companies are able to differentiate from competitors when they shift their focus from customer service to providing memorable customer experiences. Everyone remembers when they receive great service…
Read More3 Quick Ways to De-Stress at Work
I’m an anxious person. Name a situation, and I’m anxious about it. I have to meet a friend of a friend—I’m anxious. My boss asks for my opinion in a meeting—I’m anxious. Something causes me to deviate from my routine slightly—I’m anxious. Needless to say, I often feel the need to de-stress, and I’ve gotten…
Read More4 Crucial Ways Your PR Department Influences Your Brand
Your business has a brand, an idea that represents what your business offers its clients. But between the development of your business and its brand, a lot can be lost in communication. Enter your public relations department. This group of people manages and improves your business’s public image, which directly influences your brand. Here’s how…
Read More3 Steps for Choosing a Franchise
Setting your own schedule. Being your own boss. Taking control of your professional and financial path. These visions float through the mind of many individuals feeling stuck in their current careers. They view the world of franchising as their ticket to running their own business and enjoying the freedoms of entrepreneurship. If you have identified…
Read MoreThe Entrepreneurial Time Machine
Do you believe in time travel? I do. Though I’ve not fully figured it out, I can say definitively that it is possible to distort time. With practice you can both slow down and speed up time. This is possible, because time is a product of your perception. If you put your head down and only focus…
Read MoreAn ERP Solution Can Empower and Grow Your Business
Business is advancing and evolving at a rate never before experienced, and an ERP system (Enterprise Resource Planning Solution) has become a key element to business survival. An ERP solution centralizes, integrates and automates all of your core business processes, such as tracking inventory, regulating finances and taking orders; although it does not stop there.…
Read MoreHow to Succeed in a Crowded Market
As entrepreneurs, we often look for an untapped market or “blue ocean” opportunity to make our mark. The path less traveled, right? But if your passion and experience direct you right into the middle of a crowded, top-heavy industry, do you pack it up and go home? Or do you jump feet first into an…
Read More3 Tips to Handle High Volume Sales
If you’re a small business and you’re rapidly growing, you may face the issue of dealing with high volume sales. The question is how to handle it effectively. Extra staff or overtime work? Are there other solutions? Let’s look at some tips and solutions that may be really useful for small business. Upgrade your sales…
Read MoreReasons to Use Bing Ads Instead of Google AdWords
Are you looking for an alternative to Google Adwords? Looking to get more out of your PPC budget? Today we’re looking at how Bing can be a worthwhile opportunity for your business and the reasons you might use Bing Ads Instead of Google Adwords. With cheaper cost per click & less competition on average, Bing…
Read MoreFranchise Success Rates
Choosing a franchise opportunity is a big decision, and big decisions are usually risky. So it’s natural to try to get some kind of idea of your chances of success before you take the plunge. Natural, but not easy. Ask Google about the success rates for franchises and you can find numbers ranging from 95%…
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