How is Your Corporate and Personal Credibility?
A friend of mine recently told me his story of how his very career rests on his credibility with his major supplier–partners. He stated that everything rides upon his credibility when he declares that he can produce a quality product on time, especially when his competition has faltered attempting to do so. There’s little news…
Read More6 Tips for Interview Success
As you may recall, a few months ago we wrote a piece about how you can plan and pitch a top-notch PR campaign. Hopefully by now, you’ve had a few chats with the media and secured interviews about your subject. Great job! But now the real work is about to begin, so get ready for some…
Read MoreVeteran Entrepreneurs Recognized by SBA at Veterans Small Business Week
In honor of Veterans Small Business Week, I had the pleasure of nominating two NY State veteran business owners as success stories. Their stories will be placed on the National SBA web portals for recognition. These entrepreneurs were in various stages of their startups, but we worked together to grow their business into the successes…
Read More10 Must-Know Tips for Relocating Your Small Business
Starting your own business is part of the American Dream, but when your dream requires a move to a new location, things can get tricky. There are so many things to consider—especially when you’re moving your home and your business. To keep you on the road to success, here are 10 tips to help you…
Read MoreProduct Liability Law in Additive Manufacturing: 4 Tips to Make Sure You’re Covered
Additive manufacturing, a.k.a. 3D printing, is one of the most important advances in manufacturing, period. And with 3D printers becoming more available (and affordable) every day, anyone can become a manufacturer, from an engineering student making single parts to a startup hoping to sell millions of customizable products. The possibilities are exciting, but it’s also…
Read MoreA Healthy Franchise System
Wouldn’t it be great if you could tell for sure which franchise business opportunity would be a winner, and which would not—before you made an investment? A new study might help make that a reality. FranchiseGrade conducted a study of seven years of data from 243 franchises, and was able to distinguish the characteristics that…
Read MoreInsight into Using Ad Retargeting to Convert Email Leads
Generating a solid lead list takes a lot of time and energy; the eternal challenge is getting those leads to convert into sales. At first blush, a large email lead list represents a positive sign of business health. However, if you can’t convert the leads into paying customers/sales, then their value is greatly diminished. Q:…
Read MoreWhy Small Business Owners are Switching to Private Health Exchanges
Often frustrated with the rising costs and administrative headaches associated with traditional group health insurance plans, today’s small-business owners are seriously considering their options. For many businesses, private health insurance exchanges are an attractive alternative to group plans. However, are private health exchanges a cost-effective choice for small-business owners? How will they impact your administrative…
Read MoreTop 3 Holiday Shipping Tips for eCommerce Retailers
Christmas—it’s the most wonderful time of the year. Well, for most people… For small businesses however, as much as Christmas is magical and wonderful, it can also be a pretty stressful time, particularly for ecommerce retailers who have the obstacle of holiday shipping issues to overcome. As most ecommerce businesses know, providing a smooth running shipping…
Read MoreA No Excuse Approach to Make Change Stick and Drive Employee Engagement
Change is not an event, rather it’s a process. In my experience as a leadership change consultant, “It starts with leaders having a personal change realization, understanding that change is necessary, creating a leadership team to assist with developing the implementation plan and managing adoption.” This is how you can make change stick and drive…
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