Should You Buy or Lease a Car for Tax Deductions?
Buying or leasing a car can be a difficult decision for both individuals and businesses. A number of factors play into tax deductions for a business car. Things such as the definition of business use, the types of expenses claimed and methods of calculating deductions play an important role, in addition to whether or not…
Read MoreYou Need to Understand the Business Principle of Displacement
Imagine a bucket of water full to the brim, on a table, right next to a phone and a computer. Now take a brick and drop it into that bucket. Imagine what happens. Water splashes out, right? And that’s probably bad for that phone and computer next to it. Business Principle of Displacement That simple…
Read More7 Ways Customer Surveys Can Grow Your Conversion Rate
When you create a survey with a specific goal in mind, your number one priority is, naturally, to achieve that goal. Businesses on the Internet are highly dependent on traffic and unique visitors who access the page. The key to achieving those goals that you are ambitiously trying to reach lies in the conversion rate…
Read MoreVolume and Velocity—What’s Missing?
There’s a huge amount of discussion focusing on Volume And Velocity in sales. SaaS companies trying to build traction and subscriptions person by person, department by department—at least until they confront the enterprise. Companies envying the growth of these companies are copying them, looking again for Volume And Velocity. We see endless research about the…
Read MoreA Small Business Workout: Get in Shape to Sell
It’s always a good idea to keep a regular check on the health of your business, but it’s vital if you are thinking of selling anytime soon. Taking the time out to analyze your expenses, crack down on cyber security, as well as outsourcing tasks and reducing piles of paperwork will really help to tone…
Read MoreHow Small Business Owners Can Find Their Day in the Sun
It’s the time of year when people are packing their bags to escape for some fun in the sun over the summer months, and small business owners are just as eager to take a couple of days to enjoy the sunshine. But with digital communication taking over our lives, 42 percent of small business customers…
Read MoreTips to Stretch Your Trade Show Budget, Part 2
Even though trade shows have proven to be a lucrative and profitable option for many businesses, it is not uncommon for exhibitors to be working with a small budget. We established that you can save money by planning ahead to avoid late fees and by carefully analyzing which trade show to exhibit at. Here are…
Read More5 Signs You’re Meant to Be a Franchise Owner
You’ve got the passion and drive it takes to run your own business, and you’re considering buying a franchise as a feasible option. It’s important to note that running a franchise is a bit different from running an independent business. Both have their own benefits and drawbacks. But if the following apply to you, being a franchise…
Read MoreHow Much Do You Focus on Your Customers’ Needs and Wants?
Do you know your customers’ needs and wants? No, I mean really know their needs and wants? It appears that 38% of marketers find this their number-one challenge, regardless of company size or industry. According to the newly released global report, The 2016 Digital Marketer from Experian, “Customer-centric brands are shifting the way they think about “customers” or “consumers”…
Read More6 IRS Payroll Tax Penalties That Will Hinder Your Business Growth
This post is written for American companies. ???? If you are a Canadian business, please refer to Remitting Payroll Deductions – Penalties For Missing A Payment. An IRS penalty is an unnecessary financial burden that’s completely avoidable. We know how hard it is to run a small business. You can work through the night, over the…
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