6 Easy Ways Your Business Can Save Money

Maintaining a healthy cash flow is something every business needs to prioritize. It’s not just something we should be looking at come tax time or end of the year either—reviewing smarter ways to save money is encouraged on a regular basis. Because technology is constantly progressing, the economic advantages are evolving and changing at incredible…

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How to Turbocharge Your Social Media Marketing Campaign

When it comes to social media marketing, startups, especially those that are operating on a limited budget, can use all the help they can get. A well run social media campaign can help a new business drum up interest, generate customers, and make sales. Social media offers an avenue for startups to capture some space…

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Death and Disability: Is Your Franchise Unit Protected?

It’s hard to consider certain possibilities in our life. Whether it’s creating a will, designing an exit plan, or getting affairs in order, people naturally stray away from activities that have to do with their potential demise or disability in the future. I admit planning for the possible early end to your life is never…

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4 Tips for Planning Ahead as You Scale Up Your Business

Nothing stunts the growth of a young business quite like a lack of planning. When my company was in its early days, I often found myself unable to scale as quickly as I wanted to (despite talented employees and some great ideas) because I hadn’t spent enough time charting a plan for the future. While…

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5 Tools to Grow Your Locally Owned Business

Here are five must-have tools for every local business. They are easy to install and simple to use. Point of Sale System Sale is the primary objective of any business. It goes without saying that profit, sales and growth are what every businessman looks for. To bring you up to this challenge a must have…

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4 Effective Steps to Improve Your Organic Listings

Let’s say you’re an experienced online marketer. You’re familiar with Google’s best practices and subscribe to all the important SEO blogs and newsletters. You have extensive knowledge of every update Google brings, from Pandas and Penguins to Possums and Pigeons, and even the few unnamed ones. You’re constantly searching for ways to give your clients…

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Are Your Sales Metrics Aligned with Your Business Strategy?

Not long ago, I spoke with a frustrated CEO. His company was doing OK, but somehow not meeting his expectations. Like many companies, the customers’ needs were changing quite profoundly. They were rapidly shifting their solution offerings to match customer needs and to compete. They were investing in new areas, had launched some products to…

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3 Vital Multi-State Tax Facts for SaaS Companies

Last week, we discussed various multi-state tax issues software companies often overlook. This week we look at another industry that often misses sales and use tax ramifications on their sales: Software-as-a-Service (SaaS). Many think that because it’s not a tangible product or even clearly defined as a service (at least according to traditional definitions), these companies…

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Cloud-Based Unified Communications

Unified communications (UC) cloud services are likely the most useful services many businesses will ever have. A UC cloud-based service can offer a flexibility that hosted and managed services can’t. The service lets companies be more agile, scalable, and changeable in communications functionality and features. What does that mean for you? It means that UC cloud services could be…

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Follow These 5 Tips to Acquire New Customers

Acquiring customers is often times the hardest part for a new business. In competitive industries, it may seem near impossible. Having a pre-existing customer base will help, but you might be starting from scratch. To find their first customers, new business owners usually rely on salesmanship skills or innovation. We aren’t all top-notch salesman, and…

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