Ask Your Customers
“Treat with utmost respect your power of forming opinions, for this power alone guards you against making assumptions that are contrary to nature and judgments that overthrow the rule of reason. “ ~Marcus Aurelius Asking your customers about your business is so important for each and every business. If you are selling a product or…
Read MoreThe Why and How of Having More FUN in the Office
Whether you run a small business or you’re just trying to get one off the ground, having fun isn’t always a top priority. When you’re diving deep into every facet of your business, it can take months before you come up for air. You promise yourself and others that you’re going to take a break…
Read MoreShowcase Your Business in a Virtual Tour for Improved Customer Experience
The advent of the Internet has caused a huge change in consumer behavior, especially for new businesses. Nowadays, when we are interested in a particular product or service, the first thing that we do is look it up online. If a local business does not have a strong online presence, its chances of survival are…
Read MoreWhat We Learned from Losing Clients
At Seer, we’re the first to admit that we aren’t perfect. While we strive to be better partners to our clients every day, we know that no matter how good we get at retention, losing clients is just the nature of being in the business. When we do lose clients, regardless of our ability to…
Read MoreWhy Do We Need Financial Forecasts?
Business owners and managers do financial forecasting to enhance management. Anticipate essential flows of money to manage them better. Forecasting is a necessary first step towards managing plan vs. actual results, which means course corrections. It’s like steering a business. A Quick Example Consider this simple illustration: You can’t identify changes in flow if you…
Read MoreWork Life Balance Tips: Priorities
The first step to having a balanced work and family life is to have an understanding of what is important to you. Are the priorities in your life balanced with your time commitments? When I was working in the corporate world, I was out of balance emotionally so I was unable to find balance in…
Read MoreThe Generational Shift in Brand Loyalty
What is brand loyalty? There are still plenty of people out there who buy the same brand of toilet paper every time they go to the store, but brand loyalty is about more than that these days. Brands that retain customers are the brands that make a superior quality product, have excellent customer service, and…
Read More4 Tips for Holding Better One-on-One Meetings with Your Employees
Are you having regular one-on-one meetings with your employees? Yes? Great! As a good manager, you probably want to make them better. No? Don’t worry, now’s the perfect time to start. A previous post discussed how employees can make the most of their one-on-one meetings. Let’s look at how managers can do the same. One-on-One Meetings with Your…
Read More13 Easy Local SEO Tips for Small Business Owners
While search engine optimization isn’t the only marketing tool for small businesses, it is a key one. Today, a huge percentage of consumers are using Google to search for a business that meets their needs and to check reviews. Even if you’re a local business that gets some of its traffic through word of mouth,…
Read MoreDisaster Insurance Can Help Small Businesses Prepare for the Worst
While being a business owner has its rewards, it also spawns a laundry list of strenuous duties and responsibilities. It’s no wonder entrepreneurs shove some crucial matters, such as disaster preparation, to the back burner. In fact, 68% of small business owners don’t even have a written disaster recovery plan, and 21% of these owners believe a…
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