How Will Google+ Shutting Down Affect SEO?

Google is shutting down Google+. The shutdown will happen in a phased manner, and the deadline for the final closure is August 2019. Note that it will continue to work as an intra-company network even after August 2019. What does the shutting down of Google+ mean for your business’s SEO? You probably know the answer…

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Tips for Marketing Your Business on a Shoestring Budget

Starting your own small business requires sticking to a very tight budget in most cases. While your cash flow may be stretched thin, there are still methods for marketing your brand and products that won’t put you further in debt. By considering some of these suggestions, you may be able to promote your business more…

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Take Advantage of the Good Times to Build Stakeholder Loyalty

Loyalty is a hard-earned commodity. There are several times when stakeholder loyalty is tested to the limit. For employees, a late or missed payroll is the ultimate test of corporate loyalty, divorced even from an employee’s ability to make do without a paycheck. For investors, a subsequent down round at a lower valuation than the…

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How Travel Can Fuel Your Business and Professional Development

It’s never been easier to travel now that airfares have dropped and remote work offers more people the flexibility to travel. If you’ve ever been jealous of the glossy pictures you see on Instagram of exotic destinations, you’re definitely not alone. But wanderlust alone isn’t the only reason to dust off your passport. Travel can…

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Going Beyond the “What” of Activity Metrics

Activity metrics are receiving lots of attention. Activity metrics can be very useful, at the same time, they can stimulate a lot of, well … wasted activity. Too often, we focus on the wrong things as we put activity metrics in place. We focus on the “what and how many,” for example, “You need to…

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Internet of Things Business Trends for 2019

The Internet of Things, or IoT, refers to a network of appliances, gadgets and electronics which connect to the internet in order to share information and data between sources. The vast network, which allows devices to be controlled by other machines, was first introduced in the late 1990s and since then, tech savvy millennials have…

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Tax Planning for Pass-Through Business Entities After Tax Reform

Tax planning under the TCJA for pass through entities is a post for small business owners everywhere paying US income taxes. Now that the Tax Cuts and Jobs Act (TCJA) is in full swing, many of you have been clamoring for tax planning strategies. This post addresses some essential aspects of the Act and suggest some strategic…

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Can Starting a Bitcoin Business Help You Save on Taxes?

Whenever you start in business, detailed financial planning is paramount. You need to make accurate sales and expenditure forecasts to understand if and when your enterprise is expected to become profitable. While it’s a given that taxation will be integral to your planning, how much you’re expected to hand over to the taxman is not…

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Anatomy of the Perfect Instagram Small Business Profile

If you’re a small business that hasn’t considered social media strategy as a crucial part of marketing your brand, it’s time to get on board. There are now almost 3 billion social media users around the world, so connecting with your customers in the digital space is absolutely necessary to tell your brand’s story and…

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Does Your Business Have Standard Operating Procedures?

When it comes to be being successful in business, consistency is one of the driving factors. Companies that can consistently produce quality products that customers depend on will find greater success than those that haphazardly meander through their production processes. What is a Standard Operating Procedure? As Arbour Group explains, “A Standard Operating Procedure, or…

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