What form do I need to file to let the IRS know 1) ownership of the company has changed and 2) the EIN is either transferred or no longer used?

Business sale considerations: Even if your LLC is no longer operating, you cannot transfer the ownership of your LLC and its legal name from yourself to the buyer by completing a form that you submit to the state or federal government. The paperwork required to transfer ownership of your LLC to the buyer and the state and federal notification process (when required) will depend on your specific sale transaction. Also, the tax status of the LLC will impact the process.

5 Tips to Increase Landing Page Conversion Rates

Increasing your landing page conversion rate requires some creativity and consistency with your original calls to action. The ideal landing page incorporates an attractive visual to draw in the user, with clearly presented value points that encourage a simple form submission.
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Why Expand Your Business Internationally?

In the first part of a series on taking your small business international, I’d like to discuss why it might make sense to expand your business to a foreign country. Here are three reasons that inspire most businesses to develop a global strategy.
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Mastering PPC: Quality Score, Ad Rank, and Why They Matter

Search engines are really, really good at extracting every last bit of revenue of every search. We’re never going to fully understand Google or Bing’s algorithm or everything that goes into PPC pricing. What we can do is explore the fundamentals of how the PPC marketplace works, what factors we can control and how we can use them to drive down our CPC.
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