What’s Your D&B D-U-N-S® Number?
“What is your D&B D-U-N-S ® Number?” is one of the first identifying questions we ask as we help a business owner start this process. Oftentimes, business owners are not only unsure what the D-U-N-S Number is, but they’re also unaware of the many ways they may be able to leverage it.
Read More Does Your Office Space Send the Right Message to Clients?
Your business makes an impression even before clients or customers get through the front door. No, we’re not talking about your company’s website (though that is important).
Read More How Positive Thinking Can Ruin Your Marketing
Many believe that success depends on always thinking positively, blocking out negative thoughts and replacing them with certainty that you’ll get what you really want.
Read More Startups Need to Embrace Zero Paid Media Marketing
The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. But startups need to remember that even zero paid media doesn’t mean that marketing is free.
Read More Improve Sales by Taking Away Their Freedom
Common sense says increased variety and more freedom of choice will make people happier. But studies show it does the exact opposite. It actually makes them unhappy.
Read More Franchise Opportunities and Negative Reviews
You’re researching franchise opportunities and you see a negative review. What does this mean to you as a potential franchisee? What does it tell you about the business?
Read More What About the Customers in the Middle?
There is a general rule in the market that customers will generally only offer feedback when they either have a really bad experience or great one. If you believe that customers rarely say a word when their experience falls somewhere in the middle you are missing some valuable information.
Read More Why a Business Line of Credit May Be Right for You
It is not unusual for start-up companies to encounter difficulties in managing cash flow. If you are worried about being caught short of funds, a business line of credit may be the perfect option for you. Here’s why.
Read More Should You Use the Cloud? Talking Security
Every business is trying to save money these days. One obvious solution for doing so is in the cost savings seen by using cloud storage. With the expense of IT professionals, servers, and other internal storage and hosting solutions being far more than that of storing your data in the cloud, many small businesses are turning to this option.
Read More In Search of the Perfect Fish Oil
When Joar Opheim was growing up in northern Norway, he competed in gymnastics, a sport known for its punishing training regimens. What Opheim didn’t imagine at the time was that, years later, he would move to the U.S. and build a thriving business producing his own high-quality fish oil.
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