Why is a Personal Brand Important?
Your personal brand includes your skills, personality, behaviors, values, experiences, words, attitudes, and image. And, even though your personal brand may be experienced differently by your various networks, it is still YOU.
Read More Teamwork is a Core Value
As with most things, building a team environment takes time and work. Start small by building teams that you know will be successful. You can then use that success to help spread the concept to the rest of the organization.
Read More Laithwaites Wines Takes a Page from Amazon
One easy way to find ideas for improving your business is to study dominant businesses in other markets. Many times you can adopt a strategy or technique and apply it directly to your own business.
Read More The Ultimate Small Business Start-Up Checklist
Launching a new business venture can be exciting—and more than a little exhausting. Follow these eight startup steps to help make sure you’re as prepared as possible:
Read More What Makes a Sticky Customer?
There has been some interesting research completed recently which needs to be reported. One of the key findings was that the most important factor in getting customers to return to your site or company or business was identified as “decision simplicity.”
Read More Why Kickstarter Campaigns Fail
Plenty of entrepreneurs have found success with their crowdfunding campaigns. Failure though, is always a possibility—even when the end is in sight and it seems to be a sure thing. Crooked Bottle, an aspiring local brewbub, learned that lesson the hard way.
Read More Why Not to Take Your Small Business Public
When in need of cash to fund your business expansion, you might consider initiating contact with an investment bank to discuss your options for an Initial Public Offering (IPO).
Read More Are You Still Using Your Personal Bank Account for Your Business?
For the small business owner, there’s typically little separation between business and personal. You bring your work home (or you may even work from home). You’ve probably invested your own money in the business, or skipped a pay check or two to keep the business going.
Read More 80 Percent of Customer Service: Just Being Nice
Woody Allen once said, “80 percent of success is just showing up.” To that I would add, “80 percent of customer service is just being nice.”
Read More 7 Success Tips for Creating a Home-Based Business
Home-based businesses comprise one of the fastest growing business segments today. People love the idea of being able to be their own boss and work from the comfort of their own home.
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