How Much Should You Be Spending on SEO?
Along with the usual decisions regarding an SEO budget, many analysts and experts have been expressing a belief that those budgets are going to need to be increased in 2014. The reason behind this? SEO is becoming more competitive, meaning businesses need to spend more to keep up.
Read More Can employers still reimburse employees for individual health plans under ACA as they could in prior years?
Beginning in 2014, employers can no longer reimburse employees for their substantiated premiums for individual health insurance coverage on a tax-favored basis under a benefit plan meeting the requirements of IRC Section 106 and Revenue Ruling 61-146.
Read More What to Do If You Can’t Pay Your Small Business’s Tax Bill
Tax season can be a very frightening time of the year for a small business owner. Technically, anyone who expects to owe more than $1,000 to the IRS in taxes is supposed to send in quarterly estimated tax payments, but for new startups especially it can be difficult to gather up the full amount due to pay.
Read More 4 Technology Disasters Businesses Should Know How to Avoid
Technology is now an inherent part of almost every company, and that is why a tech mishap can quickly evolve into a disaster. Here are four of the most common catastrophes that take place with businesses and a look at how they can be avoided.
Read More Should You Scrap Commission for Your Sales Team?
Commission-based sales plans have long been standard in the sales industry. Many small business owners are reluctant to abandon them, believing the widely held opinion that salespeople are primarily motivated by money.
Read More Feedback is Your Brand’s Life Force
82% of customers research online before making a purchase. If you’re not actively seeking out and acting on customer feedback, you could be damaging your sales.
Read More We’re All Going to Mess Up
No one is perfect, we make mistakes. Situations and circumstances change, making what we’ve done wrong. However well we may have planned, prepared, anticipated, something happens and we fail.
Read More 5 Tips to Creating a Killer Explainer Video
Sometimes words are just not enough. Explainer videos are a super good investment for fresh startups. This holds even more true when dealing with startups with very complicated concepts.
Read More What is a Merchant Cash Advance Anyway?
If you’re just getting into a business, perhaps your first foray into entrepreneurial territory at all, you’ll probably hear the words “merchant cash advance” at some point along the way.
Read More How B2B Businesses are Using Social Media in 2014
Social media facilitates customer acquisition and retention. A good social media marketing strategy promotes credibility and professionalism of the brand. It also offers tremendous potential for networking.
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