5 Ways to Increase Conversions with Forms
Forms are the area where your target audience stop and ask, “Do I really want to hand over my contact information?” That being said, improving your forms can mean big opportunities for your company.
Read More eCommerce and SEO: 24 Tips to Improve Conversions
Conversion Rate Optimization (CRO) is an essential task to drive the numbers of visitors to a site and transform them into a valuable customer for your business. There are many facets involved in CRO, from user experience to data analysis.
Read More Getting Rid of Our Mental Ants
My great friend, author and Certified Go-Giver Speaker, Corey Jahnke (whom I call the “Zen Pharmacist”) often writes about an affliction he calls “ANTS.”
Read More The New Brand Benefit
In a lot of ways starting a business and giving birth to a new brand can be an exciting process. No one knows who you are yet, so they have nothing to build an opinion on.
Read More Choose Your Advertising Slogan Wisely
New research by Texas Tech University associate professor of marketing Mayukh Dass tells us what connects us to certain slogans over others. He, and his colleagues, explored a variety of factors that influence slogan “likability.” And, here’s what they uncovered.
Read More “Checking In” is Not a Next Step!
For those of you that know me, this won’t be a stunning confession, but I really struggle with my impatience. So in deal reviews and pipeline reviews, it’s not unusual for me to interrupt, cutting to the chase, asking, “What’s next, when will it happen?”
Read More How Being Really Bad Is Really Great for Business
Just think of any leading brand and you’ll quickly identify what they are really, really bad at doing. Why? Because it is usually the exact opposite of their biggest strength.
Read More How to Recognize You’ve Outgrown an Industry (And What to Do Next)
If your industry has been shifting or you’re uncertain how your company can grow, don’t assume you’ve failed. You may have simply outgrown that industry and need to pursue another, or you may need to change your business model.
Read More Under-30 Digital Media Influencers
The world of digital media is evolving all the time. It has become a place where youth culture survives and thrives. The communication tools available in the digital age we live in allow those who traditionally would not have had a voice to express themselves and explore the world around them far more than previous generations.
Read More Double Your Pinterest Followers in Just Five Minutes a Day
With more than 25 million users, Pinterest is one of the most popular social media networks. 47% of online shoppers in the U.S. have made purchases by on Pinterest recommendations, proving that Pinterest can be a great tool for your company. Use these tips to increase your following.
Read More