Susan Solovic
Susan Wilson Solovic is an award-winning serial entrepreneur, New York Times, Wall Street Journal, Amazon.com and USA Today bestselling author, and attorney. She was the CEO and co-founder of SBTV.com—small business television—a company she grew from its infancy to a million dollar plus entity. She appears regularly as a featured expert on Fox Business, Fox News, MSNBC, CNN, CNBC and can be seen currently as a small business expert on the AT&T Networking Exchange website. Susan is a member of the Board of Trustees of Columbia College and the Advisory Boards for the John Cook School of Entrepreneurship at Saint Louis University as well as the Fishman School of Entrepreneurship at Columbia College.
Latest
Is Your Small Biz Ready to Leave the Nest?
Your business is booming. Congratulations! Now you’re starting to consider moving out of your home-based office to a commercial office location. That’s a big decision and one that shouldn’t be taken lightly. Finding the right location for your small business is critical.
Your Business Could Be Suffering Because You’re a Bad Boss
The high-level of stress entrepreneurs deal with often precludes them from seeing how they interact with their team members. If you’re a bad boss, not only do your employees suffer, but so does your business.
Bartering: Fair Trades or Passing Fancy
Bartering is as old as commerce itself and today a variety of developments have brought renewed interest to this traditional practice. Challenging economic conditions combined with the ease of Internet-based exchanges have made bartering an attractive way of acquiring products and services, especially for newer small businesses.
What to do When the Payment is Overdue?
You’re a small business owner, not a collection agency. You’re probably not all that good at or fond of dunning customers who don’t pay their bills on time. Unfortunately it’s a real problem and that reality should motivate you to become an expert in keeping your cash flowing in a timely manner.
Ready for the Windows XP Funeral?
If you have XP machines humming away in your small business, you need to know that as of April 8, Microsoft will no longer support XP. That means no security fixes, software patches or technical support.
5 Tips and 2 Warnings for Choosing Your Small Business Name
Shakespeare said that a rose by any other name would smell as sweet. However, some business names can be real stinkers. Therefore, if I may invoke a line from another famous production—Indiana Jones and the Last Crusade—choose wisely!
3 Social Media Tips for Finding Your Star Employee
Being social media savvy may make your search easier and improve your results. It’s the “social” aspect of the social media that makes them a good tool for recruiting.
Left to Their Own Devices? Small Business and the BYOD Question
Eventually almost every small business owner will need to issue a policy on using personal devices for business so here’s a primer on the main benefits and risks when employees are allowed to BYOD (bring your own device).
Master Your Small Business Team
Who invented the light bulb? If you said Thomas Edison, you’d only be partly correct. Edison never took credit for solely inventing the light bulb. He acknowledged it took a team of diverse talent with a passion for excellence.
The Time Has Come to Go Mobile or Go Home
The desktop computer is being left behind and in its place is a phalanx of mobile devices: laptops, smartphones and tablets. This shift in computing devices is changing the way we use the Internet.