SmallBizClub
SmallBizClub.com is dedicated to providing small businesses and entrepreneurs the information and resources they need to start, run, and grow their businesses. The publication was founded by successful entrepreneur and NFL Hall of Fame QB Fran Tarkenton. We bring you the most insightful thinking from industry leaders, veteran business owners, and fellow entrepreneurs. Follow us on Facebook, Twitter, and LinkedIn.
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5 Things We Can Learn from T-Mobile’s Customer-Centric Branding Strategy
Until recently, typical industry leaders were distant and indifferent towards the frustrations of their customers. Things are no longer the same. The more time people spend on the internet, the more they realize that their…
Try These Lean Principles to Boost Productivity
Lean Principles are all about maximizing value, and minimizing waste. The body of thought originated in the manufacturing industry, and is rooted in the principles of the Toyota Production System. It was first described as…
6 Online Tools to Help Your Business Grow
Growing your business is a marathon without an end, which means you and your employees should constantly strive toward excellence. This isn’t simple to do, but it’s still necessary if you want to constantly become…
Why B2B Small Businesses Need to Take Cybersecurity Seriously
Over the last few years, cyber-attacks against every kind of organization, from large corporations to political parties, have increased. Small businesses face the same threats as other organizations. Media stories tend to focus on high-profile…
10 Easy Ways to Improve Your Customer Experience
Poor customer experience (CX) leads to damaged reputations, negative brand perception, killed conversions, disengagement, loss of revenue (83 billion dollars lost in the USA alone according to Genesys), high customer attrition rates, as well as…
5 Ideas for Attracting Today’s Workforce with Tomorrow’s Workplace Perks
Take a quick look around, and it may seem like the future of work is changing faster than employers can keep up with. Worker life expectancies are increasing. Lifelong careers are being replaced by flex-time…
Is Your Business Stable Enough for Growth?
The question might appear almost redundant: what business wouldn’t benefit from growth? But while growth is the lifeblood of any company, it also brings significant challenges—particularly in the cash flow department. In fact, a growth…
I Got a Negative Google Review: Now What?
As a search marketer, one of the most important jobs I have is making sure clients have a positive Google review profile. This not only ensures better ranking power, especially for local businesses, but it’s…
Increase Sales by 30% Using Your Basic Business Data
The media often highlight companies that spend hundreds of thousands of dollars on big data solutions that reveal patterns and trends in customer behavior and interactions. “Big data” is a buzzword, but only large businesses…
6 Tips for Staying Energized in Your Business
Being a small business owner is tough work, trust me on this one. There are a multitude of tasks that need to be done every day to ensure your business stays running smoothly and efficiently….